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Home › gaming Marketing Insights

gaming Marketing Insights

Discover a handpicked collection of webinars, eBooks, and reports tailored for gaming marketing insights in every industry. Stay ahead with expert insights and fresh resources, updated regularly.

Social Analytics for Video Gaming Companies

Social Analytics for Video Gaming Companies

A practical guide to social analytics for video gaming companies—unlock deep audience insights, enhance engagement strategies, and fuel marketing creativity.

Gaming

Resources

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Games Workshop: The Story of an Unexpected Winner in 2020

Games Workshop: The Story of an Unexpected Winner in 2020

Harnessing React for social media—a playbook to boost engagement and ROI with innovative strategies

Gaming
What Cozy Games Tell Us About Creating an Online Community

What Cozy Games Tell Us About Creating an Online Community

Transform your community insights into growth opportunities—empower brand health, drive CX excellence, and make dynamic campaign decisions.

Gaming
Beyond Angry Birds: What’s Next For Rovio Entertainment?

Beyond Angry Birds: What’s Next For Rovio Entertainment?

Turn social chatter about Rovio Entertainment into action: real-time drivers, sentiment shifts, and influencer signals you can use to sharpen campaigns.

Gaming
Voice of the Player: How Wargaming Learns More about 140m Players

Voice of the Player: How Wargaming Learns More about 140m Players

Voice-of-the-player made practical: how Wargaming structures feedback, prioritizes fixes, and links community signals to product decisions that reduce churn.

Gaming
eSports Data: The Huge Industry That's Constantly Misunderstood

eSports Data: The Huge Industry That's Constantly Misunderstood

Esports social data that converts noise into action—track fan surges, sponsor buzz, and platform shifts to steer partnerships, media spend, and 2025 bets.

Gaming
The Consumer Outlook on the 2024 Summer Games

The Consumer Outlook on the 2024 Summer Games

Turn the Summer Games buzz into business impact: use social listening to spot demand spikes, protect brand health, and fuel faster creative and media decisions.

Gaming
5 Consumer Trends for the Video Gaming Industry in 2020

5 Consumer Trends for the Video Gaming Industry in 2020

Gaming in 2020 rewired buyer behavior; leverage social signals to time launches, pick the right partners, and craft messaging that turns intent into revenue.

Gaming
Social Analytics for Video Gaming Companies

Social Analytics for Video Gaming Companies

A practical guide to social analytics for video gaming companies—unlock deep audience insights, enhance engagement strategies, and fuel marketing creativity.

Gaming

Case Studies

Industries

Roles

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Wargaming |  Brandwatch

Wargaming | Brandwatch

Brandwatch x Wargaming: a practical social listening playbook turning player voice into product decisions, rapid risk response, and board-ready campaign proof.

Gaming
G2 Esports

G2 Esports

Discover how G2 Esports leveraged data insights to dominate the esports scene, fuel audience engagement, and secure sponsorships.

Gaming

Explore by Role

Find platform tips, top creators, and campaign strategies tailored to your role.

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Explore by Platform

Games Workshop: The Story of an Unexpected Winner in 2020

Games Workshop: The Story of an Unexpected Winner in 2020

Harnessing React for social media—a playbook to boost engagement and ROI with innovative strategies

Gaming
What Cozy Games Tell Us About Creating an Online Community

What Cozy Games Tell Us About Creating an Online Community

Transform your community insights into growth opportunities—empower brand health, drive CX excellence, and make dynamic campaign decisions.

Gaming
Beyond Angry Birds: What’s Next For Rovio Entertainment?

Beyond Angry Birds: What’s Next For Rovio Entertainment?

Turn social chatter about Rovio Entertainment into action: real-time drivers, sentiment shifts, and influencer signals you can use to sharpen campaigns.

Gaming
Voice of the Player: How Wargaming Learns More about 140m Players

Voice of the Player: How Wargaming Learns More about 140m Players

Voice-of-the-player made practical: how Wargaming structures feedback, prioritizes fixes, and links community signals to product decisions that reduce churn.

Gaming
eSports Data: The Huge Industry That's Constantly Misunderstood

eSports Data: The Huge Industry That's Constantly Misunderstood

Esports social data that converts noise into action—track fan surges, sponsor buzz, and platform shifts to steer partnerships, media spend, and 2025 bets.

Gaming
The Consumer Outlook on the 2024 Summer Games

The Consumer Outlook on the 2024 Summer Games

Turn the Summer Games buzz into business impact: use social listening to spot demand spikes, protect brand health, and fuel faster creative and media decisions.

Gaming
5 Consumer Trends for the Video Gaming Industry in 2020

5 Consumer Trends for the Video Gaming Industry in 2020

Gaming in 2020 rewired buyer behavior; leverage social signals to time launches, pick the right partners, and craft messaging that turns intent into revenue.

Gaming
G2 Esports

G2 Esports

Discover how G2 Esports leveraged data insights to dominate the esports scene, fuel audience engagement, and secure sponsorships.

Gaming
#GamingTwitter

#GamingTwitter

Turn Gaming Twitter chatter into growth: pinpoint audience trends, map influencers, and align campaigns to spikes so your next launch rides conversation waves.

Gaming

Editor's Picks

G2 Esports

G2 Esports

Case Study

The Consumer Outlook on the 2024 Summer Games

Blog

What Cozy Games Tell Us About Creating an Online Community

Blog