Product Year in Review
Uncovering the key to effective B2B content positioning: leverage data insights, brand association, and consumer insights to drive engagement and downloads.
All Marketing Webinars
Access the latest marketing webinars, industry insights, and expert presentations from thought leaders.
Marketing Webinars
Building Brands That Last
Build a brand that compounds: move beyond quarterly spikes with frameworks for consistency, customer insight, and long-term measurement to drive growth.
The Wrap: What’s Next for Brands?
What’s next for brands: turn consumer signals into strategy—prioritize trends, de‑risk launches, align CX and comms, and convert social insight into budget wins.
Culture Is a Strategy
Culture-led strategy drives relevance and revenue—Brandwatch webinar reveals how to turn trend signals into better campaigns, de-risk creative, and align teams.
The Brand Leader’s Playbook
Board-level brand impact, not vanity metrics: the Brandwatch playbook to tie measurement to outcomes, align teams, and move faster on consumer and market signals.
The Biggest Generational Trends: What Marketers Need to Know
Turn generational insight into pipeline: pinpoint what Gen Z, Millennials, Gen X, and Boomers expect—then tailor channels, creative, and timing to drive ROI.
Unlock the Future of Social Listening with Brandwatch + Bluesky
Unlock actionable social listening insights to fuel brand health, CX alignment, and accelerate campaign decisions.
Approaching your Research Project effectively with Alex Vinten
Launch research stakeholders trust—scope smart, choose the right methods, cut bias, and ship executive-ready insights faster in this Brandwatch webinar.
The Quarterly Social TL’DR: What Social Media is Obsessed With
Spot the obsessions driving social shares and brand demand—use live conversation trends to prioritize content, shape campaigns, and move before rivals do.
5 Tips for Launching a Social Listening Campaign in India
5 practical tips for India-focused social teams: cut through noise, prioritize channels, speed decisions, and turn social listening into revenue-ready actions.
Social Pulse: What’s Trending in Social Media in APAC? | Brandwatch
APAC social trend intelligence you can act on now—translate June’s conversation shifts into content, paid, and CX decisions that lift reach, relevance, and ROI.
Mastering the New Digital Dynamics
Turn volatile social and search shifts into revenue: nail signal-loss measurement, prioritize the right channels, and align teams on a fast, ROI-driven playbook.
AMA on Data Overload with Katy Howell (Immediate Future) | Brandwatch
Turn data overload into decisions—Brandwatch and Katy Howell share practical ways to cut noise, align metrics to revenue, and speed stakeholder buy-in.
Mastering Video on LinkedIn: Trends, Tools & Tactics
LinkedIn video that stops the scroll and drives pipeline—learn hooks, formats, and KPIs that win budget and lift engagement across B2B feeds at scale.
The Marketer of 2025 in South Africa: Navigating Challenges and Embracing Opportunities
Win 2025 in South Africa with AI-ready marketing, privacy-safe data, and ROI-smart social insights—practical moves to de-risk budgets and accelerate pipeline.
Brandwatch Innovation Spotlight
Faster insight-to-action from Brandwatch’s Q2 Innovation Spotlight—what’s new, what’s next, and how teams turn updates into measurable, cross‑functional impact.
Turbulent Times: Why Proactive Listening Matters More Than Ever
Transform social listening into actionable strategies with real-time insights for brand health, CX alignment, and campaign success.
Unpacking the Met Gala with Brandwatch: How Social Sentiment Shapes Brand Impact | Brandwatch
Turn the Met Gala’s cultural spike into measurable brand impact—get a framework for real-time social insights, influencer mapping, and campaign planning.
[Masterclass] Understanding Consumer Loyalty: Discover 2021 Trends within Retail
Turn retail trend noise into revenue: a Brandwatch masterclass on spotting real demand signals, validating shifts, and turning insights into media wins.
Mic Drop: Unlocking the Power of Self-Service to Democratize Your Workflow
Democratized workflows turn scattered social analysis into repeatable outputs—unlock self-serve insights, reduce bottlenecks, and accelerate decisions.
Social Listening: Monitorizar Conversas Públicas para Orientar a sua Estratégia | O Exemplo das Eleições Portuguesas
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Adventures in Trend Spotting with Social Data
Spot emerging consumer trends early with social data—separate signal from noise, validate insights, and turn shifts into smarter product, media decisions.
From Discovery to ROI: Building a Winning Influencer Marketing Strategy
Learn how to boost ROI with influencer marketing strategies, leveraging in-depth insights and industry benchmarks.
5 Fresh Skills Every Social Media Manager Needs
Skills that move needle for social media managers: strategic planning, AI-powered workflows, and ROI reporting to align teams and turn engagement into revenue.
Listening to TikTok: Unlock Trends, Voices & Conversations
Turn TikTok conversations into growth: spot rising trends, decode VOC, and de-risk campaigns with fast social listening that ties content to demand.
Brandwatch: What’s in it for me?
Extract valuable insights from Brandwatch's practical social listening playbook to fuel brand health, CX alignment, and faster campaign decisions.
Dos Dados às Decisões, Como entender e ser entendido? | Brandwatch
Turn complex data into decisions leaders act on—learn a repeatable framework for clear insight storytelling, stakeholder buy-in, and KPIs that map to ROI.
Rumble in the jungle, A tale of two media ecosystems
Win the battle between news and social: compare narrative spread, align PR and social teams, and turn cross-channel insights into faster campaign decisions.
The 2025 Marketing Playbook: Key Strategies and Tools for Growth
Win 2025 with a focused marketing playbook: prioritize high-ROI channels, operationalize social insights, and turn exec reporting into revenue-proof decisions.
The ROI of Everyday AI: Less Effort, More Impact
Turn everyday AI into measurable revenue: a practical framework to prioritize use cases, calculate ROI, minimize risk, and scale wins across marketing teams.
The Marketer of 2025 in the Middle East: Navigating Challenges and Embracing Opportunities
Outpace 2025 in MENA: reallocate budgets with consumer signals, deploy privacy-first measurement, harness AI to localize creative, win Ramadan, and scale ROI.
Sharing our research: Skills marketers will need to thrive in 2025
Win budget and speed outcomes: Brandwatch’s webinar pinpoints the marketing skills that drive ROI—AI literacy, data storytelling, and social listening.
The Marketer of 2025: Navigating Challenges and Embracing Opportunities
Transform social data into revenue streams with credibility: source validation, sample sizing, and business outcome metrics for 2025 planning success.
Marketing in 2025: The Key Trends, Strategies & Tactics You Can’t Miss
Turn trend noise into revenue signals: get actionable strategies to prioritize channels, align teams, and tie social insights to pipeline for faster decisions.
This Is A Test
Turn marketing data into pipeline impact—practical playbooks for setting the right KPIs, simplifying reporting, aligning teams, and making confident decisions.
Navigating Crisis: How brand sentiment drives effective response
Crisis-ready comms: use real-time social listening to detect risk early, align team responses, protect brand trust, and accelerate recovery playbooks.
Mastering the Social Shift: The Trends Defining 2025
Empower your brand with actionable strategies for 2025 success—drive engagement, enhance CX, and make data-driven decisions.
Top Pinterest Strategies to Grow Your Brand
Turn Pinterest into a revenue channel: actionable playbooks to convert high-intent moments into clicks, scale evergreen reach, and prove impact to your CMO.
5 Biggest Stories on Social in 2024
Leverage the top 5 social stories of 2024 for tactical insights driving ROI, brand health, and faster decision-making.
The Social Media Rearview: Driving Future Success through Trend Analysis
Unlock the secret to driving customer loyalty through targeted social media campaigns and data-driven insights.
Unlocking the Potential of Employee Advocacy
Boost engagement and advocacy with employee-centric strategies—insights from the Brandwatch webinar on unlocking the power of employee advocacy.
What’s Shifting in Health Conversations in APAC?
Insights into shifting health conversations in APAC—unlock strategies for brand health, CX alignment, and faster decisions.
The Social Revolution: How Agencies Are Leading Change
Turn social intelligence into client growth: win bigger pitches, prove ROI beyond vanity metrics, operationalize AI workflows, and lead change clients will fund.
The New Challenges Facing APAC Educational Institutions
Higher ed faces enrollment cliffs, reputational risk, and tight budgets—get social listening plays to spot issues early, align teams, and protect brand trust.
Creating ‘Rubbish’ Content: How to create content when you work in an ‘unsexy’ industry
Stop shipping ‘rubbish’—use a simple framework to pick resonant topics, kill low‑impact work, and prove content’s revenue influence with sharper intent signals.
Spending, Saving, Investing: Consumer Finance Insights in APAC
Turn volatile spending, saving, and investing shifts into growth—use social listening to spot demand swings, refine messaging, and allocate 2025 budgets.
Exploring AI Trends in Media & Consumer Intelligence: Challenges, Opportunities, and Strategies for Success
Turn AI in media from buzz to business impact—prioritize use cases, de-risk workflows, and launch measurable pilots that protect brand, budget, and speed.
Find Your SOS: Collaborate with AI to Build an Authentic Brand
AI collaboration turns scattered social workflows into execution that aligns teams, sharpens prompts, and moves from noisy mentions to decisions that scale.
Setting the Right KPIs for Social Media Success
Discover the essential KPIs for social media success—unlock new strategies, optimize campaigns, and measure impact accurately.
2025 Social Media Playbook: Trends, Tools, and Tactics | Brandwatch
Make 2025 social your growth engine: a practical playbook to tie metrics to revenue, scale AI-safe content, de-risk crises, and prove ROI that wins budget.
Leveraging Social Data to Drive Marketing Impact
Turn chaotic social chatter into C-suite-ready insights—this Brandwatch webinar maps data to revenue impact, smarter targeting, and faster campaign decisions.
How to Embed Inclusive Marketing into Your Brand Strategy
Inclusive marketing that scales: turn audience listening into action with workflows, guardrails, and metrics that boost trust, reduce risk, and grow revenue.
How to Build a Social Media Framework for B2B Brands
Learn how to leverage social media for B2B success with data-driven strategies and actionable insights.
Digital Marketing Trends for 2025: Are You Ready?
2025 growth starts with focus: pinpoint the digital trends that matter, where to invest, and how to defend ROI with clearer measurement and executive buy-in.
Mixing Research Methods for Deeper Consumer Understanding & Speedier Insights
Speed up critical insights with research methods that prioritize core questions, streamline workflows, and keep findings decision-grade—without shortcuts.
Crafting Marketing Plans at The Speed of Social
Win budget and buy-in with a marketing plan that sets clear priorities, measurable goals, and an executable roadmap—turn research into results this quarter.
I’m a senior social media (intern) manager | Brandwatch
Unleash social metrics to boost revenue—craft strategic plans with vetted data, size samples & link metrics to impactful business outcomes.
Octopus Energy’s Saving Sessions: Customer Engagement & the future of energy
Octopus Energy’s Saving Sessions shows how to mobilize customers and optimize comms in real time.
Raising Social’s Profile: Strategies for Maturity and Growth
Unlock social media maturity: Boost brand health, align CX, and make faster decisions with actionable social listening strategies.
Earned Media in 2025: Navigating the Future of Global Media Trends and Developments
Turn earned media into measurable pipeline in 2025—align PR, social, analytics to prove impact, manage crises, and secure budget via attribution-ready insights.
AI Skills Every Digital Marketer Should Have
Unleash AI Skills for Sharper Social Monitoring and Extracting Valuable Insights Through Data Analysis
State of Social: Navigating Trends and Preparing for 2025
Turn 2025 uncertainty into an edge: pinpoint the trends that matter, align budgets and content, and use consumer intelligence to make faster decisions.
Dall’ascolto alla decisione: come utilizzare i dati online per conoscere le opportunità di mercato
Learn how Tactive leveraged Brandwatch to drive powerful social insights, boost customer engagement, and enhance marketing strategies.
Crafting Your Brand Strategy with AI-driven Consumer Insights
AI-fueled consumer insights turn noisy data into brand strategy—pinpoint segments, validate positioning, and move from guesswork to confident 2025 decisions.
Mic Drop: Always Learning – How Social Studies Group use AI (Iris) for knowledge, trend and author identification
Master social listening for brand health and ROI—learn from Gumtree’s success story to uplift your own strategy.
Deliver Exceptional Customer Support at the Speed of Social | Brandwatch
Enhance customer support impact with data-driven insights, boosting satisfaction and reducing response times.
Level up Your Competitive Intelligence
Uncover actionable insights from Brandwatch's competitive intelligence webinar—strategize smarter with real-time data.
Take Control of Your Influencer Marketing Strategies
Turn influencer spend into pipeline: find brand‑safe, high‑fit creators, craft briefs that convert, and prove ROI with clean attribution and scalable amplification.
Game On: Tapping into Sports Fan Buzz in APAC
Turn APAC fan conversations into measurable growth—pinpoint channels, decode cultural signals, and time campaigns to win attention and market share.
Social Media Management: Innovation Spotlight
Unleash social media ROI: Brandwatch case study reveals playbook for faster growth through actionable insights and strategies
Consumer Research: Innovation Spotlight
Consumer research that drives decisions: turn noisy data into clear signals, validate market bets faster, and arm stakeholders with evidence-backed insights.
Authenticity: Crafting Influencer Campaigns With Impact
Build influencer campaigns that earn results—Brandwatch's webinar shares steps for creator fit, airtight briefs, budget control, and ROI-ready reporting.
The Age of AI-Powered Marketing: Leveraging AI to Better Understand and Engage with Your Consumers
Unlock the power of AI in marketing to boost ROI and enhance customer satisfaction. Learn how to incorporate AI-driven strategies effectively.
Unlock the full potential of your social media team with Brandwatch’s Maturity Model | Brandwatch
Move from ad‑hoc posting to enterprise‑grade social: assess maturity, close capability gaps, align teams, and build a 90‑day roadmap tying content to revenue.
Maximising Social Media ROI: Tailored Strategies for Multi-Generational Engagement
Boost social ROI with multi-generational targeting—segment behaviors by age, pick the right channels and formats, and tie engagement to revenue outcomes.
Refocusing on Brand in a Performance Era
Discover how Brandwatch's webinar explores refocusing on brand in a performance era to drive business outcomes through practical strategies and insights.
Unlocking Social Media Content ROI: Strategies for Agencies
Unlocking social media content ROI: Transform agency strategies with actionable insights to boost brand health, CX alignment, and campaign decisions.
Leveraging Social Media Trends for Brand Engagement
Convert social trends into revenue: Brandwatch's webinar reveals how to separate noise from signal, move faster on content, and prove ROI across campaigns.
Adaptive Leadership in Marketing: Navigating Change
Lead through volatility with adaptive marketing—align teams faster, prioritize bets, and turn ambiguity into pipeline momentum in this Brandwatch webinar.
How to Elevate Marketing Strategies through AI Innovation and Key Digital Trends of 2024
Turn 2024’s digital shifts into pipeline: prioritize what matters, brief leadership, and turn social data into faster decisions and smarter budget bets.
Digital Governance 2024: Navigating Trends and Innovations in the Government Sector
Stronger digital governance turns scattered content into compliant, on-brand experiences—set roles, tighten approvals, and scale across channels.
Leveraging Social Listening for Success – The #1 Destination
Turn social listening into pipeline: spot buying signals, preempt risks, and align CX, PR, and product with revenue—no vanity metrics, just calls that ship.
Social Media Management: 2024 Product Roadmap
Transform social media management for faster growth: streamline planning, automate scheduling, elevate engagement, and turn reporting into ROI-ready decisions.
Digital Marketing Trends 2024: 10 Need-To-Know Trends for Marketers
2024 marketing wins hinge on real consumer signals—Brandwatch unpacks the trends shaping budgets, AI content, and channel bets to drive ROI this year.
Consumer Research: 2024 Product Roadmap
Turn scattered consumer signals into a research roadmap that prioritizes business questions, accelerates time-to-insight, and converts social data into revenue decisions.
Year-in-Review: Biggest Social Media Stories in APAC for 2023
Turn APAC’s 2023 social signals into 2024 advantage—spot rising categories, shifting sentiment, and platform moves to prioritize budgets and reduce spend.
Brandwatch Spotlight: Influence
Turn influence into pipeline: a Brandwatch Spotlight session on choosing the right creators, streamlining approvals, and proving impact your CFO will trust.
Agency Planning for 2024: Insights and Market Trends
Learn how top agencies are planning for 2024 to achieve unprecedented growth and client success using cutting-edge strategies and insights.
Leveraging AI for an Effective Social Media Strategy and Engagement
Uncover how AI powers brand success—actionable insights to boost growth. Learn about the various tools and techniques used in AI for marketing and business development.
Why Brands Should Add Employee Advocacy to Their Social Media Strategy
Turn employees into your highest-ROI channel: build a compliant advocacy program, arm staff with share-ready content, and prove impact with revenue-aware KPIs.
What’s Trending in Travel and Tourism in APAC?
Win 2025 travel demand in APAC: map intent signals, peak seasons, and traveler concerns from social data to sharpen targeting, creative, and media timing.
Gear Up for 2024: Plan Your Marketing at the Speed of Social
Plan 2024 with confidence: prioritize winning channels, fix attribution, and turn social insight into revenue plays that defend budget and speed pipeline.
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Transform social listening data into strategic insights to fuel brand health, CX alignment, and faster decision-making.
Score Big with the Sports Audience in APAC
Turn APAC sports fandom into revenue: segment fans, spot sentiment shifts, and time campaigns to moments that move tickets, merch, and sponsorship ROI.
What Makes a Great Social Media Manager?
Turn social into revenue: a Brandwatch webinar on the skills, workflows, and reporting habits that elevate managers and connect engagement to pipeline impact.
How to Measure & Improve Your Social Media ROI
Discover proven strategies for maximizing social media ROI. Learn how to fuel brand health, align CX, and make faster decisions.
Finally, Brand Activism Is Driving More Meaningful Engagement!
Tap into the power of brand activism: Drive meaningful engagement, align values, and boost customer loyalty with actionable strategies from this webinar.
How to Manage a Social Media Crisis
Crafting an effective meta description for handling social media crises with strategic insights and actionable advice.
TikTok Webinar: Disrupting Social Media One TikTok at a Time
Learn how TikTok insights fuel brand growth beyond viral content. Turn UGC into actionable strategies for 2025 success.
6 Instagram Experiments Worth Trying in 2022
Unlock Instagram insights that fuel agile marketing decisions—boost engagement, refine content, and measure campaign impact with precision.
Creative is Complicated – Tips for Better Client-Agency Collaboration
Turning agency-client collaboration into revenue-driving success: Case study insights on streamlining brand health, CX alignment, and campaign efficiency.
So You Think You Can… UGC
Turn UGC into a repeatable growth channel—source on‑brand content, secure rights, and scale across ads and social while proving ROI your CMO will trust.
Social Benchmarking: How Benchmarking Can Inform Your Social Strategy
Benchmark faster and set confident targets: compare brand performance, spot outliers, and turn social listening into executive-ready KPIs that prove ROI.
Setting up a Strong Global-To-Local Social Media Strategy
Scale global reach while winning local relevance—build a social strategy that balances brand governance with on-the-ground agility to lift engagement and ROI.
4 Social Media Strategies to Make People Love Your Brand
Brand-led social strategies that scale: structure teams, set governance, and tie listening to business KPIs—so every post protects brand and drives pipeline.
Instagram Tips for 2022 | Lessons From the Insiders
Turn Instagram into pipeline: Brandwatch’s panel reveals proven tactics to grow reach, beat algorithm shifts, scale Reels, and tie engagement to real ROI.
We Have A Secret, And It’s About Social Media Engagement
Unlock insights on optimizing social media engagement and campaign decisions for accelerated growth.
Keeping Up With Social Media Algorithms 2022
Crack social algorithms to lift reach and engagement—practical playbooks on signals, timing, creative, and measurement to future‑proof your social strategy.
Does Your Brand Speak Emojis on Social Media?
Explore the power of social media emojis in driving engagement and conversions—unlock strategies for audience connection and measurable results.
The Age of AI-Powered Marketing: Leveraging AI to Better Communicate with Consumers
Watch one of the best webinars on our platform about how to use AI to turn fragmented audience insights into gold.
Fireside Chat: The Power of Peer-to-Peer Recommendations
Turn Reddit conversations into competitive advantage—Brandwatch and Reddit show how community insights power smarter campaigns and measurable social ROI.
Creating Engaging TikTok Content: The Art of Virality
Discover how TikTok content can drive user engagement and boost brand visibility with actionable insights from industry experts at Brandwatch.
The Ripple Effect of Culture with TikTok & Brandwatch
Turn TikTok culture into business outcomes: see how Brandwatch + TikTok decode signals, spot trends early, and translate social ripples into strategy.
Retail in APAC: Trends and Insights for the Year Ahead
APAC retail is shifting fast—use social data to map shopper demand, benchmark categories, and align campaigns to channels that convert, not just trend.
Social Pulse: What’s Trending in Social Media in APAC?
Turn July’s APAC social signals into quarterly wins—spot market-specific shifts, emerging topics, and risks, then align CX, content, and media decisions fast.
Il viaggio di Piaggio, dal basic monitoring agli actionable insights
Uncover social listening strategies driving brand health and CX metrics optimization. Practical insights from Gumtree’s brandwatch case study.
The Data Paradox: How to Harness the Power of Data Collection
Turn data overload into confident decisions—separate signal from noise, align metrics to revenue, and build an executive-ready, action-first dashboard.
Brandwatch + GPT: Unlocking New Insights and Opportunities
Uncover how AI innovation is revolutionizing market research, extracting actionable insights for 10X faster decision-making.
Future-proof your Consumer Communication Strategy for 2023 and Beyond
Stronger consumer communication: unify brand voice, personalize at scale, convert real-time signals into ROI, and align marketing, CX, and support.
Meeting Student Expectations in APAC: Educational Institutions’ Responsibilities
Beat rising student expectations with a Brandwatch webinar playbook: mine real-time feedback, close CX gaps fast, and lift enrollment, retention, and reputation.
How to Leverage Social Data to Drive Business Growth
Turn social data into pipeline: pinpoint buyer signals, benchmark competitors, and convert listening into revenue decisions your 2025 plan can defend.
![[Masterclass] How to Ask Smart Questions of Online Conversation Data that Matter to Your Business](/_next/image?url=https%3A%2F%2Fs14415.pcdn.co%2Fwp-content%2Fuploads%2F2021%2F04%2Fmasterclass2021_Asset-02.png&w=3840&q=75)
[Masterclass] How to Ask Smart Questions of Online Conversation Data that Matter to Your Business
Turn noisy social data into decision-grade insights: ask sharper questions, reduce bias, and tie findings to KPIs for faster, revenue-backed decisions.
Awaken The Force Within: How to Leverage Employee Advocacy for Social Media Success
Turn employees into trusted creators—scale reach, credibility, and pipeline with a repeatable employee advocacy program and guardrails to de-risk social.
Deep Dive into Consumer Trends for 2023
Turn consumer signals into revenue decisions—Brandwatch’s webinar helps you separate noise from demand, size opportunities, and brief teams with confidence.
Social Pulse: What’s Trending in Social Media in APAC?
Turn APAC social chatter into client wins—monthly pulse highlights platform shifts, cultural moments, and competitor signals to sharpen timing and pitches.
How To Conduct Consumer Research For The 21st Century
Shrink consumer research cycles and boost decision confidence—nail study design, fix sampling bias, and turn insights into stakeholder‑ready action.
Assess and Drive your Social Maturity
Accelerate social maturity with Forrester insights—benchmark teams, elevate governance, and build a roadmap that turns social data into revenue and CX wins.
Webinar with Forrester: “Socialize” Social Media To The Entire Enterprise
Forrester-backed guidance turns social data into executive-ready decisions: prove ROI, align teams, and accelerate campaign impact with Brandwatch.
Measuring your sponsorship ROI: What are brands like Nike and Heineken missing?
Uncover the secrets to sponsorship ROI optimization and boost your strategy with actionable insights.
Masterclass – Why today’s leaders must be digitally connected, and how to do it
Discover how digitally connected leaders drive success with actionable insights, innovative strategies, and data-driven decisions.
Transform your organization with digital insights
Social data decoded: Uncover revenue sources, size samples, & link stats to business outcomes—steer clear of vanity numbers in your 2025 plans.
Managing your brand in today’s social climate
Discover the secrets to managing brands in a social climate. Insights to fuel brand health, CX alignment, and faster campaign decisions.
Adapting to a time of accelerated change with Digital Consumer Intelligence
Power up your brand strategy with expert insights on navigating accelerated change. Discover tactics to adapt and grow in dynamic markets.
Using Customer Insights to Create More Engaging Content
Turn customer insight into content that converts—map VOC to topics, validate angles with real audience data, and ship campaigns your buyers can’t ignore.
What does it mean to be Consumer Fit?
Turn scattered signals into consumer fit—use Brandwatch insights to align product, messaging, and media to real demand, cut wasted spend, and launch faster.
How to Boost Your Sales on Social Media
Turn social activity into revenue: a Brandwatch webinar on tying content to pipeline, fixing attribution, and designing conversion paths that unlock 2025 growth.
CMOs Talk Social Intelligence: Uncovering Marketing’s Biggest Opportunity
CMOs win with social intelligence: convert real-time audience signals into brand health tracking, risk alerts, and revenue decisions that land in the boardroom.
Driving strategic decisions with instant insights
Cut weeks of analysis to days with Brandwatch’s Speed to Insights webinar—streamline social listening workflows, slash reporting lag, and turn signals into decisions.
Take Control of your Paid Social: How to run high ROI, targeted Twitter Ad campaigns
Turn Twitter (X) ad spend into profit: sharpen targeting, test creatives fast, and calibrate bids with clean measurement to lift CTR, lower CPA, prove ROI.
Quarterly Product Update: Speed to Insights
Uncover how speed to insights can revolutionize your decision-making process—empowering quicker actions, sharper strategies, and unparalleled market agility.
Making marketing innovation a reality | Brandwatch
Discover innovative strategies to close the capability gap in this exclusive webinar by Brandwatch.
Understanding the bigger picture: Merging social analytics with other datasets
Harness the power of merging social data with other datasets: uncover hidden insights, drive strategic decisions, and boost campaign performance.
Social Truth: Revealing what Truly Matters to Customers
Customer truth from social data: identify the issues that actually drive choice, sharpen messaging and product bets, and unify teams—Brandwatch webinar.
Social Consumer Insights
Turn noisy social data into confident consumer decisions—extract real-time trends, validate hypotheses, and brief stakeholders with speed and rigor.
Demystifying the misconceptions of social intelligence
Unveiling the ROI secrets in social media data—decode metrics, align content strategies, and drive bottom-line growth with Brandwatch's social listening insights.
How to Succeed with Influencer Marketing in 2023
Revenue-first influencer strategy: Brandwatch’s webinar shows how to pick ICP-fit creators, build strong briefs, and tie content to ROI—not vanity metrics.
Becoming a Future-Proof Analyst
From data chaos to decisions: Brandwatch’s Social Analyst Series Part 2 shows how to standardize analysis, cut time-to-insight, and ship reports execs trust
Going beyond NPS to truly understand your customers
Turning NPS data into actionable growth strategies: Utilize customer feedback to drive product innovation, enhance customer experience, and skyrocket loyalty.
Beyond traditional research: Answering the critical questions using social data
Stronger research decisions with Brandwatch’s webinar—turn unstructured social data into insight, de‑risk launches, and prove ROI with exec‑ready reporting.
Logo Recognition: See Your Brand Through Your Customer’s Eyes
Uncover how image insights drive brand engagement and loyalty. Transform visuals into actionable data for strategic marketing decisions.
Championing the Customer Experience
CX as a growth engine: turn customer signals into prioritized fixes, align marketing and product, and prove ROI to secure executive buy-in company-wide.
Understanding your audience
Uncover how VICE leveraged Brandwatch social data for groundbreaking youth insights—fueling content strategy, campaign success, and brand relevance.
How to stop wasting time with siloed marketing data
Discover a unique blend of insights and tips on data integration to elevate decision-making and drive competitive advantage.
What will marketing and social analytics look like in 2019?
Revenue-focused social analytics for 2019—Brandwatch webinar helps you cut vanity metrics, align KPIs to growth, and make faster, confident budget decisions.
Shaping the Marketing Team of 2018
Uncover Brandwatch's exclusive tactics for CX alignment and faster decision-making from Gumtree's success story.
APAC: Digital Marketing Trends Webinar
Learn how APAC brands are adapting to digital trends for 2022. Discover key insights on customer engagement, content strategies, and social media success.
Retail in Review: Trends, Foresight, and Insights for the Future
Turn 2024 retail volatility into 2025 advantage: decode shopper signals, benchmark category shifts, and pinpoint growth bets your stakeholders will back.
Veganz | From Startup to Stock Market Using Social Listening
Empower your social strategy with deep Veganz insights—optimize engagement, track sentiment, and drive customer loyalty.
September Monthly Pulse: What’s Trending in Social Media in APAC?
Turn APAC social shifts into revenue moves: September’s Monthly Pulse surfaces rising topics, platform dynamics, and risk signals to guide Q4–2025 decisions
October Monthly Pulse: Sports Edition
October’s Monthly Pulse from Brandwatch turns real-time consumer chatter into next-week campaign moves—spot rising themes, reduce risk, and plan Q4 confidently.
Monthly Pulse Year-in-Review: What’s Trending in Social Media in APAC?
Gain actionable insights into 2024's top marketing trends with a focus on data-driven decision-making, customer engagement strategies, and ROI optimization.
Brandwatch: What’s in it for me? | Brandwatch
See exactly how Brandwatch turns social and consumer data into revenue: pinpoint audiences, monitor brand health, and build ROI-ready reports your execs trust.
Virtual Panel: Digital Marketing Trends 2023
Turn noisy 'trends' into revenue moves—this panel gives clear bets, measurement guardrails, and AI-ready workflows to cut wasted spend and accelerate growth.
Come creare una strategia social vincente per il tuo business
Uncover strategic social insights from Brandwatch's Italy webinar—boost brand health, CX, and campaign decisions with actionable social listening strategies.
How the Met Office Took TikTok by Storm
Met Office x Brandwatch: a candid webinar on turning social intelligence into faster decisions, clearer reporting, and content that meets public demand.
Crisis Management: Identify, manage, and measure a crisis at the speed of social
Crisis readiness that protects reputation: master early detection, cross-team escalation, and clear stakeholder comms to control narratives and recover faster.
The State of Social 2023: Newest stats, insights, and benchmarks for your social strategy
Turn volatile social trends into client growth: frameworks to connect metrics to revenue, anticipate platform shifts, and deliver ROI-ready reporting in 2025.
Is your agency making the most of its social media management tools? | Brandwatch
Win back billable hours and renew more retainers with social media management tools that streamline planning, approvals, publishing, and ROI reporting.
Content engagement and how to ace it
Turn content into measurable engagement that converts—steal a practical playbook to spike CTRs, lift time-on-page, and translate attention into pipeline in 2025.
How To Guarantee Your Best Launch On Twitter
Unlock strategies from Twitter's best launches for 2025 success—drive engagement, boost reach, and turn tweets into revenue generators.
Your Customers Have Changed, and So Should Your Market Research Strategy
Transform market research into actionable insights that boost ROI—decoded customer trends, reimagined strategies, and future-proofed decisions.
PEFC | 3 Social Listening Use Cases for International Non-Profit Organizations Explained
Unlock the power of Twitter data for insights and decision-making. Leverage analytics for brand perception and marketing.
Top 5 Trends To Watch I Media & Entertainment Focus
Explore the future of media and entertainment trends—leveraging data, AI insights, and audience engagement for strategic growth.
How To Leverage Instagram Reels To Grow Your Business
Unlock the potential of Instagram Reels for exponential business growth—master engagement tactics, drive conversions, and outshine competitors.
Exceeding Expectations: The Evolving Characteristics of a Consumer Intelligence Changemaker
From noise to decisions: the habits of a consumer intelligence changemaker—unify teams, speed insight-to-action, and link social data to business impact.
August Monthly Pulse: What’s Trending in Social Media in APAC?
APAC social trends decoded—spot emerging topics, platform shifts, and audience signals to focus budgets, reduce risk, and move campaigns faster.
5 Tips to Maximise your Social Media Strategy
Turn social data into revenue-ready decisions—Brandwatch’s webinar helps SMMs align goals, prioritize metrics, and scale a strategy that wins budget.
Top 5 Trends to Watch | Finance Focus
Finance marketers get a read on the 5 trends shaping customer behavior—use social listening to de‑risk decisions, sharpen CX, and drive ROI without guesswork.
6 TikTok Experiments You Need To Try
Turn TikTok experiments into repeatable growth—learn test design, creative variables, budget pacing, and metrics that scale winners without wasting spend.
July Monthly Pulse: What’s Trending in Social Media in APAC?
Discover how to leverage AI for social listening success and CX enhancement in the APAC market.
June Monthly Pulse: What’s Trending in Social Media in APAC?
June’s APAC pulse from Brandwatch turns live social signals into decisions: prioritize markets, de-risk campaigns, and brief stakeholders fast.
Messaging Matters: Why Your Business Needs Recurring Notifications
Uncover the data-driven strategy behind Messenger recurring notifications that boost engagement and retention rates.
Top 5 Trends to Watch | Pharma Focus
Five pharma trends reshaping brand strategy: privacy-safe social listening, AI insights, HCP engagement, and omnichannel measurement to turn signals into ROI.
Top 5 Trends to Watch | Retail Focus
Explore the top 5 trends reshaping retail strategies. Discover how brands are adapting to evolving consumer behaviors to stay ahead in the competitive retail landscape.
[April Masterclass] Monthly Pulse: What’s Trending in Social Media in APAC?
APAC social trends you can act on now: pinpoint rising topics, align campaigns to local signals, and move budget to what’s working—this April Monthly Pulse.
[May Masterclass] Monthly Pulse: What’s Trending in Social Media in APAC?
APAC marketers get a monthly pulse on consumer shifts—spot rising topics, sentiment swings, and category risks to steer campaigns, PR, and product bets.
Top 5 Trends to Watch | Food and Beverage
Turn volatile F&B chatter into revenue moves—track emerging tastes, sentiment shifts, and competitive signals to guide product bets and media spend.
Monthly Pulse: What’s Trending in Social Media in APAC?
Brandwatch’s March 2022 APAC social pulse turns trends, sentiment, and platform buzz into smarter plans, risk-proof forecasts, and faster decisions.
[Digital Masterclass] How Social Listening Helps Monzo Build a Bank People Love
Brandwatch reveals the key to Monzo's social media success—learn how to drive engagement, loyalty, and growth.
![[Brandwatch Masterclass] Scopri la “Listening Room” di Barilla](/_next/image?url=https%3A%2F%2Fs14415.pcdn.co%2Fwp-content%2Fuploads%2F2022%2F02%2FBarilla-Brandwatch-Masterclass-_-March-2022.png&w=3840&q=75)
[Brandwatch Masterclass] Scopri la “Listening Room” di Barilla
Unleash Barilla's Italy lesson: social data fuels product insights, consumer engagement, and recipe innovation while boosting brand sentiment.
[Masterclass] The Power of Social Listening at The Body Shop
Gain actionable insights from The Body Shop's social listening success. How unlocking customer sentiments fueled brand impact and accelerated campaign decisions.
[Masterclass] Beyond the Tweet: Twitter Data + Brandwatch for Research
Win budget with social insights beyond the tweet: unify channels, map intent, and turn real-time conversations into faster campaigns and ROI-ready reporting.
The Evolution of Social Intelligence, and What’s Next
Practical strategies to elevate brand health and speed up campaign decisions—learn from Gumtree's social listening success!
[MRMW Europe] How to Answer Strategic Questions with Online Conversation
Turn online conversation into strategic answers—Brandwatch shows how to turn consumer chatter into insights for positioning and faster C‑suite decisions.
[Masterclass] Elevate brand health measurement for richer insights that drive innovation
Turn fragmented brand metrics into executive-ready KPIs. Build a brand health framework that connects signals to growth, de-risks decisions, and proves ROI.
Digital Consumer Intelligence Masterclass with Henkel
Learn how Henkel unlocked growth with social intelligence, driving CX alignment, faster decisions, and revenue-boosting strategies.
[Masterclass] Health and Pharma: Get rich insights with innovative approaches
Turn patient and HCP conversations into compliant, actionable insights — Brandwatch's Health & Pharma masterclass shows how to de-risk, benchmark, and act.
How to Run an Effective Insights Team in Turbulent Times
Understanding the role of insights teams in turbulent times, empowering strategic decisions through data-driven approaches.
More Proactive, Less Reactive: Understanding the “Why” Behind Changes in Consumer Behavior
Explore the hidden triggers that drive consumer behavior decisions, demystifying key trends and empowering strategic marketing moves.
Turning Data into Action: Nestlé’s Pursuit of Insights for Innovation | Brandwatch
Uncover how Nestle turned data into strategic action, boosting brand perception and consumer engagement.
Beyond Search: The Journey to Measuring and Predicting Consumer Behavior
Social is the new search—capture intent where it starts. Convert live queries into defensible market insight, demand signals, and faster go-to-market decisions.
Webinars
Unlock actionable insights from market research data to drive strategic decisions and outperform competitors.
Webinars
Explode market research ROI 30% by aligning CX data, brand health insights, and campaign decisions.
Introducing Brandwatch for Education: The Comprehensive Suite of Insights Solutions for Higher Education
Uncover how Brandwatch revolutionizes education marketing data with AI insights and sentiment analysis.
Plant-Based Meat: Using Digital Consumer Intelligence to Guide Product Innovation
Uncover actionable social media insights for innovation and growth—empowering informed strategies and accelerated campaign success.
Brandwatch
Bad reviews don’t have to kill growth—Brandwatch’s webinar shares a playbook to flag issues early, respond at scale, and convert detractors into customers.
Agency Exclusive: Using social insights to win new business
Unlock actionable insights from agency social data to drive ROI growth and customer engagement.
Misinformation: How brands can understand it and plan for it
Stop brand damage from misinformation—build detection workflows, verification steps, and rapid-response playbooks to protect trust and speed crisis decisions.
The Curious Case of Cultural Consumption
Turn cultural signals into growth—spot rising themes early, align creative and media, and de-risk launches with audience-validated decisions
Best practices: Bring digital consumer intelligence to life
Turn fragmented consumer signals into decisions that win market share—operationalize Brandwatch Digital Consumer Intelligence for faster cycles and clear ROI.
Drive your business strategy forward with digital consumer intelligence
Uncover how social media data drives business strategy—Brandwatch's insights fuel decisions on brand health, customer experience, and campaign effectiveness.
Transform your research strategy with Digital Consumer Intelligence
Transform research into digital consumer intelligence—drive smarter decisions, elevate brand health, and align CX for successful campaigns.
Uncover the competitive edge hidden in untapped data sources
Unleash untapped data value by exploring diverse sources with Brandwatch—drive competitive edge and strategic insights.
Unifying Two Powerhouse Platforms
Unify two powerhouse platforms to cut tool sprawl, centralize data, streamline governance, and prove ROI with faster reporting and cleaner workflows.
Unifying Two Powerhouse Platforms | Brandwatch
Learn how Brandwatch and Radian6 integration transforms data for actionable insights, maximizing marketing impact.
Leading innovation with Digital Consumer Intelligence at GM
Revolutionize your market strategy with digital consumer intelligence—drive growth, innovation, and customer loyalty.
Diversifying data sources: How to get value from Reddit data
Unlock the power of diversified data sources: Extract actionable insights, drive strategic decisions, and boost ROI with expert guidance from top B2B leaders.
Digital Consumer Intelligence: Bridge the digital divide between brands and consumers
Transform social listening into revenue growth: vet sources, sample sizes, and align metrics with business outcomes for 2025 success.
Telling powerful stories with social data
Turn messy social data into board-ready narratives that unlock budget and prove impact—frameworks, visuals, and workflows you can apply to your next QBR.
Get one step ahead with Co-op
An in-depth analysis of Co-op's strategies, revealing actionable insights to boost brand relevance and customer engagement.
Beyond Millennials: 5 Personas you Should Target Instead
Growth now depends on audiences beyond millennials—tap Brandwatch’s 'Beyond Millennials' webinar for generational insights, targeting, and better messaging.
Turn your next PR crisis into a competitive advantage
Uncover crisis management secrets: key strategies for real-time brand protection, reputation restoration, and stakeholder trust.
How to ask the best questions that social data can answer
Discover expert strategies for asking the best questions in Brandwatch's webinar. Learn how to gain valuable insights and drive impactful decision-making.
Take your CX strategy to the next level: Driving innovation with a complete customer view | Brandwatch
Turn noisy market signals into confident bets—prioritize, validate, and scale innovation faster so insights de-risk launches and prove impact.
Brandwatch Merger: Your questions answered | Brandwatch
Merger Q&A for Brandwatch customers: cut uncertainty fast—see what changes, what stays, and how your stack evolves, with guidance on roadmap, data, and SLAs.
Brandwatch Merger: Your questions answered | Brandwatch
Cut merger uncertainty fast—APAC marketers get straight answers on product roadmap, SLAs, data continuity, integrations, and timelines in Brandwatch’s live Q&A.
Instagram API changes explained
Get ahead of Instagram API changes: Expert strategies to maintain data integrity, optimize monitoring, and enhance performance.
The jobs marketers could lose to AI – and the ones they won’t
Uncover the power of social listening in brand health, CX alignment, and agile decision-making.
What’s New? 10 Brandwatch Updates You May Have Missed
Understand the latest B2B updates from Brandwatch—fuel your brand health, CX alignment, and campaign decisions.
Audiences Live
Turn social audience signals into precise targeting, sharper creative, and confident media plans—see a live Brandwatch Audiences walkthrough with proven workflows.
Vizia 2 for Agencies
Turn scattered social data into Brandwatch Vizia 2 client command centers—real-time dashboards that win pitches, align teams, and make reporting effortless.
Unlimited Historical Data
Uncover the power of unlimited historical data—fuel intelligent decisions with deep insights from Brandwatch's webinar.
AsiaPac Data
APAC social data turned into revenue strategy: segment by market, spot trends earlier, and connect insights to ROI so teams plan faster and win 2025 budgets.
Quarterly Product Update: Faster Insights to get you back to your day-to-day
Uncover how Brandwatch's Quarterly Product Review elevates brand strategy decisions with real-time insights.
Latest Product Update: Smarter updates to make your job easier
Discover the latest innovations from Q2 Product Quarterly and stay ahead with cutting-edge insights to drive growth.
The top 3 Brandwatch updates you can’t afford to miss
Turn Q1 product updates into pipeline impact—get release highlights, roadmap context, and practical plays to speed insights, tighten workflows, and prove ROI.
Vizia Sneak Peek
Transform your social listening with Gumtree's Brandwatch case study—boost brand health, CX alignment, and campaign decisions.
What Enterprises Are Still Missing from Social Listening
Leveraging social listening to turbocharge brand health, CX alignment, and campaign agility.
Optimize your marketing spend on sponsorships using social intelligence
Sponsorship dollars work harder: allocate budget with confidence, benchmark real impact, and build an ROI model that ties brand lift to pipeline and revenue.
Answering key business questions with social data
Uncover social listening playbooks driving brand health and faster decisions in the Gumtree and Brandwatch Case Study.
Achieving a Single Customer View with Integrated Data
Uncover the power of integrated data—transform insights into revenue opportunities with actionable strategies from Brandwatch's webinar.
Dentsu Aegis Network: Using social insights to win new business
Uncover actionable social insights from Dentsu’s social listening strategy, driving brand health, CX alignment, and campaign success.
The mistakes marketers make and how to avoid them
Discover how to leverage entity analysis for actionable insights, leading to data-driven decision-making in 2025.
How analysts can enable a data-driven organization
From noisy feeds to board-ready insight: Brandwatch’s Social Analyst Series, Part 1, reveals how to design clean queries, reduce bias, and link metrics to ROI.
Creating content that speaks to the right people
Stop guessing which content works—use a repeatable system to plan, produce, and repurpose assets that win engagement and prove ROI in this webinar.
How to make CX your competitive advantage
Uncover the CX strategies driving competitive advantage for brands eager to dominate their markets.
Enhancing customer experience with emotion analysis
Uncover the emotional drivers of consumer behavior: Brandwatch’s webinar reveals how emotions analysis enhances marketing strategies and elevates customer engagement.
Driving customer centric strategies with Dell
Learn how Brandwatch's customer-centric Vizia transforms social data into actionable insights, driving brand health and campaign success with real-time analytics.