What’s Trending in Travel and Tourism in APAC?
Win 2025 travel demand in APAC: map intent signals, peak seasons, and traveler concerns from social data to sharpen targeting, creative, and media timing.
Travel & Hospitality Marketing Insights
Discover a handpicked collection of webinars, eBooks, and reports tailored for travel & hospitality marketing insights in every industry. Stay ahead with expert insights and fresh resources, updated regularly.
Resources
Travel, Leisure, Tourism: Consumer Trends in Hospitality
Turn volatile travel demand into repeat bookings with hospitality consumer trends—spot intent shifts, what guests value, and how to price and market smarter.
Hotel, Ristoranti e Viaggi: I trend dei consumatori sull’ospitalità | Brandwatch
Faster booking growth for hotels and travel brands: Brandwatch’s report turns real-time social signals into demand forecasts, CX fixes, and smarter media bets.
Brand Comparison: Southwest Airlines vs JetBlue Airways
Southwest Airlines vs. JetBlue - Social Media Analysis Reveals Customer Sentiment Trends and Service Differentiation
A Data-Backed Comparison of the Leading Hospitality Brands
Revamp your hotel marketing strategy with insights from the top US hotels report. Boost brand reputation, strengthen customer loyalty, and maximize revenue opportunities.
Which Airline Owns The Sky On Social?
Discover the unseen potential in USA airlines' social data—predict trends, drive loyalty, and secure market leadership.
Guides & Strategies
How Consumer Travel and Leisure Habits Have Changed
Predict demand, lift bookings, and protect brand health: use social listening to decode traveler sentiment, spot emerging trends, and win in hospitality.
Hospitality Through an Influencer Lens on Instagram
Turn travel influencer trends into bookings: pinpoint creators by intent, optimize formats for trip-planning moments, and track content to revenue-ready outcomes.
Travel Shaming, Travel Fear, and the Many Challenges the Travel Industry Faces This Year
Analyzing the impact of travel shaming on brands: actionable insights for reputation management and crisis response.
2022 Insights: 4 Consumer Trends for the Hotel Industry
Innovative hotel industry trends shaping consumer behavior and loyalty—discover how top brands are adapting to secure market leadership.
The Luxury Travel Boom: What's Still Worth the Splurge?
Luxury travel demand is surging—spot emerging destinations, affluent traveler behaviors, and message angles to win 2025 budgets with social data that converts.
Case Studies
How American Airlines uses Brandwatch to power its command center
Command-center rigor turns airline-scale noise into action—how American Airlines operationalizes real-time insight to accelerate response and protect CX.
Virgin Holidays
Virgin Holidays’ digital team shows how Brandwatch turns social signals into faster decisions, tighter CX alignment, and smarter campaign planning.
American Airlines
Unleash actionable insights from American Airlines' social data—optimize customer experience, enhance campaign performance, and drive brand growth.
Explore by Role
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How Consumer Travel and Leisure Habits Have Changed
Predict demand, lift bookings, and protect brand health: use social listening to decode traveler sentiment, spot emerging trends, and win in hospitality.
Hospitality Through an Influencer Lens on Instagram
Turn travel influencer trends into bookings: pinpoint creators by intent, optimize formats for trip-planning moments, and track content to revenue-ready outcomes.
Travel Shaming, Travel Fear, and the Many Challenges the Travel Industry Faces This Year
Analyzing the impact of travel shaming on brands: actionable insights for reputation management and crisis response.
2022 Insights: 4 Consumer Trends for the Hotel Industry
Innovative hotel industry trends shaping consumer behavior and loyalty—discover how top brands are adapting to secure market leadership.
The Luxury Travel Boom: What's Still Worth the Splurge?
Luxury travel demand is surging—spot emerging destinations, affluent traveler behaviors, and message angles to win 2025 budgets with social data that converts.
What’s Trending in Travel and Tourism in APAC?
Win 2025 travel demand in APAC: map intent signals, peak seasons, and traveler concerns from social data to sharpen targeting, creative, and media timing.
American Airlines
Unleash actionable insights from American Airlines' social data—optimize customer experience, enhance campaign performance, and drive brand growth.
Travel, Leisure, Tourism: Consumer Trends in Hospitality
Turn volatile travel demand into repeat bookings with hospitality consumer trends—spot intent shifts, what guests value, and how to price and market smarter.
Editor's Picks
Travel, Leisure, Tourism: Consumer Trends in Hospitality
Report
Hospitality Through an Influencer Lens on Instagram
Blog
The Luxury Travel Boom: What's Still Worth the Splurge?
Blog