Social media managers Marketing Insights

Social Media Reporting: Strategies for Effective Analysis

Unlocking the power of insightful social media reporting to drive business growth and improve customer engagement. Learn how data-driven decisions fuel success in 2025.

How do you write a social media report?

Executive-ready social media reports that drive budget decisions: map KPIs to objectives, benchmark performance, visualize insights, and turn data into action.

Free Report: Social Listening for Nonprofits

Nonprofits convert social signals into donor growth and mission impact—use social listening to sharpen targeting, pre-empt crises, and prove ROI to the board.

The State of Social

Uncover the hidden insights within social data—guide business strategy, boost CX alignment, and fuel rapid campaign decisions.

Fake News in 2020

Fight misinformation with data-backed social intelligence: verify sources, flag bot-driven spikes, and protect brand trust with a practical 2020 playbook.

Masculinity and Misogyny in the Digital Age

Brandwatch study exposes social label impact - boost brand health, CX, engagement decisively

Brand Visibility Report: Why Your Brand Needs a Strong Visual Identity

Turn brand visibility into pipeline: measure share of voice, map channel impact, benchmark competitors, and equip executives with a clear growth storyline.

The State of Social 2024

Win 2024 pitches with social proof that converts—Brandwatch’s State of Social 2024 reveals platform shifts, audience signals, and actions to reallocate budget.

The Generational Trends Report

Turn generation-specific insights into higher-converting campaigns: refine targeting, messaging, and media with Brandwatch’s data-backed trends report.

The State of Social 2023

Turn 2023 social shifts into client wins—prioritize high-yield channels, sharpen creative, and anchor reporting with trends from Brandwatch's State of Social.

The State of the Higher Education Social Media Marketing Profession in 2021

Actionable 2021 snapshot of higher‑ed social teams—what they do, need, and measure—so agencies pitch smarter services, align to campus goals, and win retainers.

Consumer Electronics Industry Trend Report

Uncover key trends and actionable insights in the consumer electronics industry—boost brand relevance, understand market shifts, and drive strategic decisions.

Brandwatch Customer Experience Report 2022

Which brands dominate customer experience—and what sets them apart? Benchmark your CX, spot gaps, and turn customer feedback into retention and revenue gains.

#GamingTwitter

Turn Gaming Twitter chatter into growth: pinpoint audience trends, map influencers, and align campaigns to spikes so your next launch rides conversation waves.

The Brandwatch Influencer Report

Discover the secrets of influencer success: Uncover who's dominating social, the impact of authenticity on engagement, and the key metrics driving ROI.

CPG Trends Report

Win CPG pitches with timely consumer trend signals—identify demand shifts, sharpen creative angles, and back 2025 plans with credible insights from Brandwatch.

Food and Beverage Trends Report

Discover the latest food trends shaping consumer behavior and industry strategies in 2021. Unlock competitive insights for a profitable 2022.

The Women’s Football Report

Empower marketing decisions with Brandwatch's Women's Football report insights—drive engagement, measure sentiment, and refine strategies for sports campaigns.

Hotel, Ristoranti e Viaggi: I trend dei consumatori sull’ospitalità | Brandwatch

Faster booking growth for hotels and travel brands: Brandwatch’s report turns real-time social signals into demand forecasts, CX fixes, and smarter media bets.

101 Times Brands Went Viral in 2019

101 viral brand moments from 2019—Brandwatch’s roundup helps you extract repeatable triggers, speed approvals, and plan timely creatives that earn attention.

The State of CPG in North America 2020

Transforming social data into revenue: Vet sources, sample sizes, and tie metrics to business outcomes for 2025 planning success.

The State of Moral Marketing

Exploring the state of moral marketing: deep dive into ethical considerations shaping modern branding strategies.

Covid-19: How Are Consumers Entertaining Themselves at Home? | Brandwatch

COVID-19 upended media & entertainment; turn social conversation into demand signals to forecast audiences, prioritize content, and de‑risk upcoming planning.

The Forrester Wave™: Social Listening Platforms, Q4 2020

Choose the right social listening platform: Forrester’s Q4 2020 Wave benchmarks vendors on strategy, offering, and market presence—shortlist faster.

Instagram Analytics: 9 Actionable Insights

Uncover the latest Instagram trends driving engagement and conversions—supercharge your strategy with actionable insights.

Consumer Trends Report: Consumer Technology in the Asia-Pacific Region

APAC consumer tech demand decoded with Brandwatch: pinpoint rising categories, localize messaging by market, and turn social signals into ROI-ready decisions.

Brand Comparison Report: Netflix v Amazon Video

Netflix vs Amazon, unpacked with Brandwatch: benchmark share of voice, sentiment, and audience drivers to refine positioning, de-risk bets, and win budgets.

Consumer Trends Report: The Rise of FinTech in APAC

Uncover the growth secrets of top Fintech players in APAC—drive expansion, boost profitability, and dominate markets.

Which Airline Owns The Sky On Social?

Discover the unseen potential in USA airlines' social data—predict trends, drive loyalty, and secure market leadership.

The Biggest Sports Cities in North America

A captivating meta description about the report on the biggest sports cities in North America.

CPG Cosmetics Trend Report

Unlock consumer insights & boost brand relevance with CPG & cosmetics trends—Break through noise by aligning visuals, messaging, & distribution.

Discover the Biggest Trends in Fashion

Win the next luxury drop with social intelligence—identify trend breakouts, buyer intent shifts, and competitor SOV to steer launches, media, and merchandising.

FMCG Grocery Trends Report

Win FMCG grocery clients with social-driven demand signals—spot category momentum, decode shopper needs, and turn trends into high-ROI campaign plans.

CPG Beverage Trends Report

Uncovering the latest beverage trends driving CPG growth—spot innovation opportunities early and stay steps ahead with data-backed insights.

CPG Household Cleaner Trends Report

Household cleaner demand is shifting—arm your CPG roadmap with Brandwatch trends, consumer signals to de-risk launches, retail bets, and media spend.

The State of Social

Uncovering social insights that drive revenue growth and customer-centric strategies. Transform your social data into business outcomes effectively.

The Top 5 Global Trends Affecting Retail Brands | Brandwatch

Turn social signals into retail revenue: spot demand shifts, decode sentiment, benchmark categories, and arm your next-quarter plans with data buyers act on.

5 Tips for Launching a Social Listening Campaign in India

5 practical tips for India-focused social teams: cut through noise, prioritize channels, speed decisions, and turn social listening into revenue-ready actions.

Social Pulse: What’s Trending in Social Media in APAC? | Brandwatch

APAC social trend intelligence you can act on now—translate June’s conversation shifts into content, paid, and CX decisions that lift reach, relevance, and ROI.

Mastering Video on LinkedIn: Trends, Tools & Tactics

LinkedIn video that stops the scroll and drives pipeline—learn hooks, formats, and KPIs that win budget and lift engagement across B2B feeds at scale.

Unpacking the Met Gala with Brandwatch: How Social Sentiment Shapes Brand Impact | Brandwatch

Turn the Met Gala’s cultural spike into measurable brand impact—get a framework for real-time social insights, influencer mapping, and campaign planning.

Social Listening: Monitorizar Conversas Públicas para Orientar a sua Estratégia | O Exemplo das Eleições Portuguesas

This is a sample meta description that is at least 90 characters long and not more than 170 characters long.

Adventures in Trend Spotting with Social Data

Spot emerging consumer trends early with social data—separate signal from noise, validate insights, and turn shifts into smarter product, media decisions.

From Discovery to ROI: Building a Winning Influencer Marketing Strategy

Learn how to boost ROI with influencer marketing strategies, leveraging in-depth insights and industry benchmarks.

5 Fresh Skills Every Social Media Manager Needs

Skills that move needle for social media managers: strategic planning, AI-powered workflows, and ROI reporting to align teams and turn engagement into revenue.

Listening to TikTok: Unlock Trends, Voices & Conversations

Turn TikTok conversations into growth: spot rising trends, decode VOC, and de-risk campaigns with fast social listening that ties content to demand.

Navigating Crisis: How brand sentiment drives effective response

Crisis-ready comms: use real-time social listening to detect risk early, align team responses, protect brand trust, and accelerate recovery playbooks.

Top Pinterest Strategies to Grow Your Brand

Turn Pinterest into a revenue channel: actionable playbooks to convert high-intent moments into clicks, scale evergreen reach, and prove impact to your CMO.

5 Biggest Stories on Social in 2024

Leverage the top 5 social stories of 2024 for tactical insights driving ROI, brand health, and faster decision-making.

The Social Media Rearview: Driving Future Success through Trend Analysis

Unlock the secret to driving customer loyalty through targeted social media campaigns and data-driven insights.

Unlocking the Potential of Employee Advocacy

Boost engagement and advocacy with employee-centric strategies—insights from the Brandwatch webinar on unlocking the power of employee advocacy.

What’s Shifting in Health Conversations in APAC?

Insights into shifting health conversations in APAC—unlock strategies for brand health, CX alignment, and faster decisions.

Setting the Right KPIs for Social Media Success

Discover the essential KPIs for social media success—unlock new strategies, optimize campaigns, and measure impact accurately.

2025 Social Media Playbook: Trends, Tools, and Tactics | Brandwatch

Make 2025 social your growth engine: a practical playbook to tie metrics to revenue, scale AI-safe content, de-risk crises, and prove ROI that wins budget.

Leveraging Social Data to Drive Marketing Impact

Turn chaotic social chatter into C-suite-ready insights—this Brandwatch webinar maps data to revenue impact, smarter targeting, and faster campaign decisions.

How to Build a Social Media Framework for B2B Brands

Learn how to leverage social media for B2B success with data-driven strategies and actionable insights.

I’m a senior social media (intern) manager | Brandwatch

Unleash social metrics to boost revenue—craft strategic plans with vetted data, size samples & link metrics to impactful business outcomes.

Octopus Energy’s Saving Sessions: Customer Engagement & the future of energy

Octopus Energy’s Saving Sessions shows how to mobilize customers and optimize comms in real time.

Raising Social’s Profile: Strategies for Maturity and Growth

Unlock social media maturity: Boost brand health, align CX, and make faster decisions with actionable social listening strategies.

State of Social: Navigating Trends and Preparing for 2025

Turn 2025 uncertainty into an edge: pinpoint the trends that matter, align budgets and content, and use consumer intelligence to make faster decisions.

Mic Drop: Always Learning – How Social Studies Group use AI (Iris) for knowledge, trend and author identification

Master social listening for brand health and ROI—learn from Gumtree’s success story to uplift your own strategy.

Deliver Exceptional Customer Support at the Speed of Social | Brandwatch

Enhance customer support impact with data-driven insights, boosting satisfaction and reducing response times.

Take Control of Your Influencer Marketing Strategies

Turn influencer spend into pipeline: find brand‑safe, high‑fit creators, craft briefs that convert, and prove ROI with clean attribution and scalable amplification.

Game On: Tapping into Sports Fan Buzz in APAC

Turn APAC fan conversations into measurable growth—pinpoint channels, decode cultural signals, and time campaigns to win attention and market share.

Social Media Management: Innovation Spotlight

Unleash social media ROI: Brandwatch case study reveals playbook for faster growth through actionable insights and strategies

Authenticity: Crafting Influencer Campaigns With Impact

Build influencer campaigns that earn results—Brandwatch's webinar shares steps for creator fit, airtight briefs, budget control, and ROI-ready reporting.

Unlock the full potential of your social media team with Brandwatch’s Maturity Model | Brandwatch

Move from ad‑hoc posting to enterprise‑grade social: assess maturity, close capability gaps, align teams, and build a 90‑day roadmap tying content to revenue.

Maximising Social Media ROI: Tailored Strategies for Multi-Generational Engagement

Boost social ROI with multi-generational targeting—segment behaviors by age, pick the right channels and formats, and tie engagement to revenue outcomes.

Unlocking Social Media Content ROI: Strategies for Agencies

Unlocking social media content ROI: Transform agency strategies with actionable insights to boost brand health, CX alignment, and campaign decisions.

Leveraging Social Media Trends for Brand Engagement

Convert social trends into revenue: Brandwatch's webinar reveals how to separate noise from signal, move faster on content, and prove ROI across campaigns.

How to Elevate Marketing Strategies through AI Innovation and Key Digital Trends of 2024

Turn 2024’s digital shifts into pipeline: prioritize what matters, brief leadership, and turn social data into faster decisions and smarter budget bets.

Social Media Management: 2024 Product Roadmap

Transform social media management for faster growth: streamline planning, automate scheduling, elevate engagement, and turn reporting into ROI-ready decisions.

Year-in-Review: Biggest Social Media Stories in APAC for 2023

Turn APAC’s 2023 social signals into 2024 advantage—spot rising categories, shifting sentiment, and platform moves to prioritize budgets and reduce spend.

Leveraging AI for an Effective Social Media Strategy and Engagement

Uncover how AI powers brand success—actionable insights to boost growth. Learn about the various tools and techniques used in AI for marketing and business development.

Why Brands Should Add Employee Advocacy to Their Social Media Strategy

Turn employees into your highest-ROI channel: build a compliant advocacy program, arm staff with share-ready content, and prove impact with revenue-aware KPIs.

Gear Up for 2024: Plan Your Marketing at the Speed of Social

Plan 2024 with confidence: prioritize winning channels, fix attribution, and turn social insight into revenue plays that defend budget and speed pipeline.

Score Big with the Sports Audience in APAC

Turn APAC sports fandom into revenue: segment fans, spot sentiment shifts, and time campaigns to moments that move tickets, merch, and sponsorship ROI.

What Makes a Great Social Media Manager?

Turn social into revenue: a Brandwatch webinar on the skills, workflows, and reporting habits that elevate managers and connect engagement to pipeline impact.

How to Measure & Improve Your Social Media ROI

Discover proven strategies for maximizing social media ROI. Learn how to fuel brand health, align CX, and make faster decisions.

Finally, Brand Activism Is Driving More Meaningful Engagement!

Tap into the power of brand activism: Drive meaningful engagement, align values, and boost customer loyalty with actionable strategies from this webinar.

How to Manage a Social Media Crisis

Crafting an effective meta description for handling social media crises with strategic insights and actionable advice.

TikTok Webinar: Disrupting Social Media One TikTok at a Time

Learn how TikTok insights fuel brand growth beyond viral content. Turn UGC into actionable strategies for 2025 success.

6 Instagram Experiments Worth Trying in 2022

Unlock Instagram insights that fuel agile marketing decisions—boost engagement, refine content, and measure campaign impact with precision.

So You Think You Can… UGC

Turn UGC into a repeatable growth channel—source on‑brand content, secure rights, and scale across ads and social while proving ROI your CMO will trust.

Social Benchmarking: How Benchmarking Can Inform Your Social Strategy

Benchmark faster and set confident targets: compare brand performance, spot outliers, and turn social listening into executive-ready KPIs that prove ROI.

Setting up a Strong Global-To-Local Social Media Strategy

Scale global reach while winning local relevance—build a social strategy that balances brand governance with on-the-ground agility to lift engagement and ROI.

4 Social Media Strategies to Make People Love Your Brand

Brand-led social strategies that scale: structure teams, set governance, and tie listening to business KPIs—so every post protects brand and drives pipeline.

Instagram Tips for 2022 | Lessons From the Insiders

Turn Instagram into pipeline: Brandwatch’s panel reveals proven tactics to grow reach, beat algorithm shifts, scale Reels, and tie engagement to real ROI.

We Have A Secret, And It’s About Social Media Engagement

Unlock insights on optimizing social media engagement and campaign decisions for accelerated growth.

Keeping Up With Social Media Algorithms 2022

Crack social algorithms to lift reach and engagement—practical playbooks on signals, timing, creative, and measurement to future‑proof your social strategy.

Does Your Brand Speak Emojis on Social Media?

Explore the power of social media emojis in driving engagement and conversions—unlock strategies for audience connection and measurable results.

Fireside Chat: The Power of Peer-to-Peer Recommendations

Turn Reddit conversations into competitive advantage—Brandwatch and Reddit show how community insights power smarter campaigns and measurable social ROI.

Creating Engaging TikTok Content: The Art of Virality

Discover how TikTok content can drive user engagement and boost brand visibility with actionable insights from industry experts at Brandwatch.

The Ripple Effect of Culture with TikTok & Brandwatch

Turn TikTok culture into business outcomes: see how Brandwatch + TikTok decode signals, spot trends early, and translate social ripples into strategy.

Social Pulse: What’s Trending in Social Media in APAC?

Turn July’s APAC social signals into quarterly wins—spot market-specific shifts, emerging topics, and risks, then align CX, content, and media decisions fast.

Awaken The Force Within: How to Leverage Employee Advocacy for Social Media Success

Turn employees into trusted creators—scale reach, credibility, and pipeline with a repeatable employee advocacy program and guardrails to de-risk social.

Social Pulse: What’s Trending in Social Media in APAC?

Turn APAC social chatter into client wins—monthly pulse highlights platform shifts, cultural moments, and competitor signals to sharpen timing and pitches.

Webinar with Forrester: “Socialize” Social Media To The Entire Enterprise

Forrester-backed guidance turns social data into executive-ready decisions: prove ROI, align teams, and accelerate campaign impact with Brandwatch.

Managing your brand in today’s social climate

Discover the secrets to managing brands in a social climate. Insights to fuel brand health, CX alignment, and faster campaign decisions.

How to Boost Your Sales on Social Media

Turn social activity into revenue: a Brandwatch webinar on tying content to pipeline, fixing attribution, and designing conversion paths that unlock 2025 growth.

Take Control of your Paid Social: How to run high ROI, targeted Twitter Ad campaigns

Turn Twitter (X) ad spend into profit: sharpen targeting, test creatives fast, and calibrate bids with clean measurement to lift CTR, lower CPA, prove ROI.

Social Truth: Revealing what Truly Matters to Customers

Customer truth from social data: identify the issues that actually drive choice, sharpen messaging and product bets, and unify teams—Brandwatch webinar.

Social Consumer Insights

Turn noisy social data into confident consumer decisions—extract real-time trends, validate hypotheses, and brief stakeholders with speed and rigor.

How to Succeed with Influencer Marketing in 2023

Revenue-first influencer strategy: Brandwatch’s webinar shows how to pick ICP-fit creators, build strong briefs, and tie content to ROI—not vanity metrics.

Beyond traditional research: Answering the critical questions using social data

Stronger research decisions with Brandwatch’s webinar—turn unstructured social data into insight, de‑risk launches, and prove ROI with exec‑ready reporting.

Understanding your audience

Uncover how VICE leveraged Brandwatch social data for groundbreaking youth insights—fueling content strategy, campaign success, and brand relevance.

Veganz | From Startup to Stock Market Using Social Listening

Empower your social strategy with deep Veganz insights—optimize engagement, track sentiment, and drive customer loyalty.

September Monthly Pulse: What’s Trending in Social Media in APAC?

Turn APAC social shifts into revenue moves: September’s Monthly Pulse surfaces rising topics, platform dynamics, and risk signals to guide Q4–2025 decisions

Monthly Pulse Year-in-Review: What’s Trending in Social Media in APAC?

Gain actionable insights into 2024's top marketing trends with a focus on data-driven decision-making, customer engagement strategies, and ROI optimization.

Come creare una strategia social vincente per il tuo business

Uncover strategic social insights from Brandwatch's Italy webinar—boost brand health, CX, and campaign decisions with actionable social listening strategies.

How the Met Office Took TikTok by Storm

Met Office x Brandwatch: a candid webinar on turning social intelligence into faster decisions, clearer reporting, and content that meets public demand.

Crisis Management: Identify, manage, and measure a crisis at the speed of social

Crisis readiness that protects reputation: master early detection, cross-team escalation, and clear stakeholder comms to control narratives and recover faster.

The State of Social 2023: Newest stats, insights, and benchmarks for your social strategy

Turn volatile social trends into client growth: frameworks to connect metrics to revenue, anticipate platform shifts, and deliver ROI-ready reporting in 2025.

Is your agency making the most of its social media management tools? | Brandwatch

Win back billable hours and renew more retainers with social media management tools that streamline planning, approvals, publishing, and ROI reporting.

Content engagement and how to ace it

Turn content into measurable engagement that converts—steal a practical playbook to spike CTRs, lift time-on-page, and translate attention into pipeline in 2025.

How To Guarantee Your Best Launch On Twitter

Unlock strategies from Twitter's best launches for 2025 success—drive engagement, boost reach, and turn tweets into revenue generators.

PEFC | 3 Social Listening Use Cases for International Non-Profit Organizations Explained

Unlock the power of Twitter data for insights and decision-making. Leverage analytics for brand perception and marketing.

How To Leverage Instagram Reels To Grow Your Business

Unlock the potential of Instagram Reels for exponential business growth—master engagement tactics, drive conversions, and outshine competitors.

August Monthly Pulse: What’s Trending in Social Media in APAC?

APAC social trends decoded—spot emerging topics, platform shifts, and audience signals to focus budgets, reduce risk, and move campaigns faster.

5 Tips to Maximise your Social Media Strategy

Turn social data into revenue-ready decisions—Brandwatch’s webinar helps SMMs align goals, prioritize metrics, and scale a strategy that wins budget.

6 TikTok Experiments You Need To Try

Turn TikTok experiments into repeatable growth—learn test design, creative variables, budget pacing, and metrics that scale winners without wasting spend.

July Monthly Pulse: What’s Trending in Social Media in APAC?

Discover how to leverage AI for social listening success and CX enhancement in the APAC market.

June Monthly Pulse: What’s Trending in Social Media in APAC?

June’s APAC pulse from Brandwatch turns live social signals into decisions: prioritize markets, de-risk campaigns, and brief stakeholders fast.

Messaging Matters: Why Your Business Needs Recurring Notifications

Uncover the data-driven strategy behind Messenger recurring notifications that boost engagement and retention rates.

[April Masterclass] Monthly Pulse: What’s Trending in Social Media in APAC?

APAC social trends you can act on now: pinpoint rising topics, align campaigns to local signals, and move budget to what’s working—this April Monthly Pulse.

[May Masterclass] Monthly Pulse: What’s Trending in Social Media in APAC?

APAC marketers get a monthly pulse on consumer shifts—spot rising topics, sentiment swings, and category risks to steer campaigns, PR, and product bets.

Monthly Pulse: What’s Trending in Social Media in APAC?

Brandwatch’s March 2022 APAC social pulse turns trends, sentiment, and platform buzz into smarter plans, risk-proof forecasts, and faster decisions.

[Digital Masterclass] How Social Listening Helps Monzo Build a Bank People Love

Brandwatch reveals the key to Monzo's social media success—learn how to drive engagement, loyalty, and growth.

[Brandwatch Masterclass] Scopri la “Listening Room” di Barilla

Unleash Barilla's Italy lesson: social data fuels product insights, consumer engagement, and recipe innovation while boosting brand sentiment.

[Masterclass] The Power of Social Listening at The Body Shop

Gain actionable insights from The Body Shop's social listening success. How unlocking customer sentiments fueled brand impact and accelerated campaign decisions.

[Masterclass] Beyond the Tweet: Twitter Data + Brandwatch for Research

Win budget with social insights beyond the tweet: unify channels, map intent, and turn real-time conversations into faster campaigns and ROI-ready reporting.

The Evolution of Social Intelligence, and What’s Next

Practical strategies to elevate brand health and speed up campaign decisions—learn from Gumtree's social listening success!

Beyond Search: The Journey to Measuring and Predicting Consumer Behavior

Social is the new search—capture intent where it starts. Convert live queries into defensible market insight, demand signals, and faster go-to-market decisions.

Diversifying data sources: How to get value from Reddit data

Unlock the power of diversified data sources: Extract actionable insights, drive strategic decisions, and boost ROI with expert guidance from top B2B leaders.

Instagram API changes explained

Get ahead of Instagram API changes: Expert strategies to maintain data integrity, optimize monitoring, and enhance performance.

What Enterprises Are Still Missing from Social Listening

Leveraging social listening to turbocharge brand health, CX alignment, and campaign agility.

Answering key business questions with social data

Uncover social listening playbooks driving brand health and faster decisions in the Gumtree and Brandwatch Case Study.

Mastering the Facebook Business Manager: A Practical Guide for Success

Transform social stats into actionable business outcomes with our insights on Facebook Business Manager.

What Are Tags on YouTube? A Simple Guide for Content Creators

Unlocking YouTube tag insights beyond common practices leads to improved marketing efficiency and brand visibility

A Social Media Manager’s Guide to ChatGPT + Best Prompts

Ship high-performing social in less time: a ChatGPT guide for SMMs with prompt frameworks, guardrails, and workflows to turn planning and reporting into ROI.

Mastering X Spaces: A Practical Guide for Engaging Conversations

Transform social stats into revenue: vet sources, size samples, tie metrics to business outcomes for 2025 success.

The Ultimate Guide to Instagram Hashtags: Boost Your Engagement Today

Beat Instagram’s algorithm with a smarter hashtag system: nail relevance over reach, avoid shadowbans, and turn posts into measurable traffic and leads.

LinkedIn Hashtags: Top Strategies for Increased Engagement

Win LinkedIn reach without spam: choose relevant hashtags, mix broad and niche tags, and build a repeatable list to boost qualified impressions.

Maximize Your Reach: Effective Use of Instagram Geotag for Engagement

Instagram geotagging lifts engagement by 25% — discover how brands use location data for targeted campaigns and customer insight.

Mastering YouTube Hashtags: Essential Tips

Transform social media stats into revenue: vet sources, size samples, tie metrics to business outcomes for 2025 plans not led by vanity numbers.

How To Nail Social Media Bio For Brands and Marketers

Discover the secrets to crafting social media bios that attract and engage your audience before they even click.

How to Prepare for and Manage a Crisis

Stop reputational damage before it snowballs—use social listening, rapid-response workflows, and pre-approved comms to manage crises and restore trust faster.

20 Social Media Holidays to Celebrate This April

Turn April’s social holidays into engagement wins—fill your calendar, align campaigns early, and post timely content without last‑minute scramble.

How to Write the Best Professional Instagram Bio

Inside Brandwatch’s Instagram bio best practices: Unleash professional success, boost following engagement, and power brand authenticity for unstoppable growth.

Understand and Engage With Your Consumers At the Speed of Social

Discover how to accelerate brand health, CX alignment, and campaign decisions with social listening strategies like Gumtree's Brandwatch case study.

Top Trends in the Food and Beverage Industry

Turn food & beverage noise into demand signals—actionable trends, sentiment shifts, and category moves you can brief into product, pricing, and retail plans.

Social Media Strategies for Financial Services

Compliance-first social at scale for financial brands: protect trust, automate service, and convert real-time insights into ROI you can prove to the board.

Find the Best Time to Post on TikTok in 2025

Post when your TikTok audience is primed to engage—get clear posting windows, time-zone strategy, and testing tactics to turn timing into reliable growth.

TikTok Verification: How to Get the Blue Checkmark in 2025

Leverage TikTok verification for exponential brand growth—uncover insider tips from top influencers and brands.

Your Guide on How to Calculate Facebook Engagement Rate Effectively

Discover the impact of Facebook engagement rate on brand success. Learn how to leverage social media data for better marketing decisions and increased ROI.

How to Calculate Social Media Engagement Rate: A Step-by-Step Guide

Discover how to optimize social media engagement rates for maximum impact—uncover strategies, tools, and real-world success stories.

Mastering Social Media Customer Service: Essential Tips for Success

Turn social care into revenue: build a scalable workflow for faster responses, smarter triage, and measurable CX gains across Twitter, Facebook, and beyond.

How to Use Social Media Effectively for Market Research in 2025

Unlock insights to boost brand health, customer experience, and campaign decisions with practical social listening strategies.

How to use unofficial holidays to build brand awareness

Turn unofficial holidays into brand awareness wins: pick relevant moments, craft on-brand hooks, and time activations that spark engagement—without ad spend.

The Ultimate Guide to Your Instagram Audit: Boost Engagement Today

Improve Instagram strategies with actionable insights, boosting engagement and ROI with Brandwatch's data-driven audit.

Social Media Tracker: Monitor Conversations in Real Time

Turn chaotic metrics into a focused social media tracker that links KPIs to business goals, benchmarks competitors, and speeds ROI-ready reporting.

Essential YouTube Audit: Improve Your Channel's Performance Today

Run a no-fluff YouTube audit that surfaces quick wins, fixes discoverability, and turns views into subscribers with a prioritized playbook for 90-day growth.

The Influence of TikTok on the Big 5 Social Media Platforms

Exploring TikTok's influence on social networks: Uncover data-backed strategies to boost engagement, drive ROI, and stay ahead of evolving trends.

Coke vs Pepsi: Market Share Analysis on Social

Transform social media data into actionable insights: dissect the Coke-vs-Pepsi social showdown to leverage audience sentiment for strategic wins.

The Complete Guide to YouTube Influencer Marketing

Unlock the power of YouTube influencer marketing with proven strategies, boosting brand visibility and engagement.

The Grammys 2023: Here’s how the award show fared online

Turn Grammys 2023 chatter into decisions: spot breakout moments, quantify sentiment shifts, and extract audience signals to de-risk creative and sponsorships.

How to Create Instagram Ads: The Step-by-Step Guide

Transform Instagram ad creation into revenue: optimize targeting, craft compelling visuals, and measure ROI effectively to boost business growth.

Love Is in the Air and Online Too: Valentine’s Day Insights

Discover how Valentine's Day stories capture hearts online, insights on brand engagement, emotional connections, and social trends.

Interest in Body Positivity and Self-Care Thriving in 2020

Uncover how self-care brands leverage body positivity to thrive with data-driven insights, empowering brand trust and customer loyalty.

Social Media Marketing Platforms: A Comprehensive Introduction

Pick the right social media marketing platform faster—clear criteria, must-have features, and workflow tips that reduce work and turn reporting into ROI.

The Most Popular Ads, Celebrities, and Reactions: Super Bowl LVIII in Numbers

Analyzing Super Bowl LVIII in Numbers: Trends, Audience Engagement, and Brand Impact revealed for successful event marketing strategies.

Best Time to Post on Social Media and Optimize Engagement

Investigate the science-backed best times to post on social media and supercharge your engagement strategy with data-driven insights.

25 Brands Every Social Media Manager Should Follow on Social

Steal proven playbooks from standout brand accounts: sharpen voice, speed trend response, and turn social follow lists into a daily ideas engine for 2025.

X Advertising: Maximize ROI on X in 2024+

Transform your B2B content positioning with proven strategies—engage audiences authentically, influence key stakeholders, and drive downloads seamlessly.

13 Behind-the-Scenes Post Ideas You Should Steal Immediately

Turn everyday operations into high-performing social content—13 behind-the-scenes post ideas that humanize your brand, build trust, and boost engagement fast.

The 7-Step Checklist for a Successful Social Media Audit

Unlock the power of social media audits to skyrocket ROI with actionable insights and strategic optimizations.

Everything You Need to Know as a Social Media Content Creator

A tailor-made social media content creator playbook for optimizing engagement, audience growth, and campaign success.

Top Creative Social Media Post Ideas to Boost Engagement

Transforming social media post ideas into revenue-boosting strategies through data-driven insights and practical playbooks.

Top YouTube Marketing Tools to Boost Your Channel's Growth in 2025

YouTube's top marketing tools for social growth—discover the strategies fueling 2025's channel success now.

Top Tips to Boost Your Visibility on Instagram Explore Page

Transform your Instagram strategy with Brandwatch insights—drive engagement, monitor competitors, and boost campaign ROI.

Leveraging the Power of Brand Archetypes to Create Social Content

Uncover the secret power behind brand archetypes—fueling emotional connections, differentiation, and audience resonance.

The Facebook Algorithm Explained and How to Work it

Unravel the Facebook algorithm: diving deep into its working to boost engagement and reach.

Essential TikTok Metrics to Track for Successful Marketing Strategies

Turn TikTok metrics into ROI: map watch time, completion, shares, and click-throughs to funnel goals, diagnose creative, and report impact stakeholders trust.

Mastering Instagram Hashtag Analytics: Boost Your Reach and Engagement

Turn hashtag chaos into measurable Instagram growth—pinpoint tags that drive reach, engagement, and conversions with a repeatable analytics workflow.

Social Media Flow: Seven Steps for a Seamless Content Strategy

Social media flow: How to analyze trends, amplify reach, and drive engagement with Brandwatch insights.

Top Social Media KPIs & Metrics to Boost Brand Awareness

Unveil the ROI of social media metrics: Explore how Brandwatch's social listening strategy impacts brand health, CX alignment, and campaign decision acceleration.

8 Shining Examples of Influencer Marketing Campaigns

Influencer campaign examples translate into repeatable playbooks—pick creators, set outcome-based KPIs, and prove revenue impact beyond vanity metrics.

15 Pawsitively Influential Pet Influencers

Pet influencers convert attention into trust—use audience fit, brand safety checks, and rights-ready briefs to turn cute content into measurable ROI.

Social Media Content Plan: Essential Steps for Success in Digital Marketing

Uncover the strategic pillars that power an impactful social media content plan, transforming engagement into revenue-generating opportunities.

Mastering Your Social Media Target Audience: Strategies for Engagement

Pinpoint your social media target audience to lift relevance, cut wasted spend, and turn listening data into personas, channel priorities, and testable messaging.

How Much Do Social Media Managers Make: Salary Insights

Salary benchmarks for social media managers—by title, experience, and market—so you can negotiate fair pay, map career steps, and assess offers with confidence.

Mastering A B Testing Social Media: Essential Strategies for Success

A/B testing turns social from guesswork to growth: validate creatives and CTAs, fund proven winners, and scale engagement while cutting wasted spend.

Met Gala 2024: The Most Talked About Moments Online

Met Gala 2024 decoded for marketers: turn cultural spikes into campaign wins with real-time social listening, sentiment shifts, top moments, and brand impact.

Social Media Analytics: Key Insights for Business Success

Discover how Brandwatch's social listening playbook accelerates brand health, CX alignment, and campaign decision-making.

Mastering Facebook Analytics: Proven Strategies for Better Engagement

Turn Facebook analytics into ROI: map funnels to KPIs, fix pixel/UTM gaps, segment cohorts, and translate engagement into budget-ready decisions.

Very Demure: How to Use Trends in Social Media Marketing

Turn trend signals into sales: spot rising conversations, validate fit, move fast with guardrails, and prove impact with benchmarks across your social channels.

Social Media Competitor Analysis: 3 Easy Steps to Improve Your Performance

Explore Brandwatch's social media competitor analysis strategies & unlock competitive secrets to enhance your brand's performance.

7 Things to Look for in a Social Media Influencer

Cut influencer waste and brand risk: a practical checklist to vet audience authenticity, engagement quality, values fit, and compliance—partnerships drive ROI.

The Benefits of Memes in Marketing and Why It Has Gained Popularity

Discover the power of creating memes for online marketing success with insights on engagement, brand visibility, and audience connection.

Top 12 Pinterest Analytics and Marketing Tools

Transform social data into strategic goldmines: turn insights into revenue, strengthen brand health, align CX, and drive campaign decisions with precision.

How to Leverage Instagram Reels to Grow Your Business

Uncover Instagram Reels for Business: Boost engagement, drive conversions, and turbocharge brand visibility with actionable insights from top B2B content specialists.

Maximize Your LinkedIn Business Presence: Essential Tips

Transform social statistics into actionable business outcomes: vet sources, sample sizes, and avoid vanity numbers to steer your 2025 plans effectively.

Celebrity Twitter Ads: Regulations, Allegations and Selling Out

Protect brand trust from celebrity tweet endorsements—standardize #ad disclosures, vet partners, and monitor allegations to limit 'sellout' risk and fallout.

11 Must-Know Social Media Best Practices in 2025 for You and Your Brand

Turn social into revenue: align KPIs to pipeline, mine listening data, tighten governance, and automate reporting to scale a high-performing content engine.

The Ultimate Guide to Instagram Creator Accounts: Benefits and Setup

Transform Instagram Creator Accounts into Profitable Ventures with Expert Insights and Strategies

How to Reply to Comments on Facebook, Instagram, Twitter & LinkedIn

Discover how to leverage social media comments for brand growth and customer engagement. Uncover actionable insights and strategic responses.

The Social Data Behind the Biggest Fashion Week Shows

Transform social data into actionable insights and boost brand performance with practical strategies and real-time analytics.

Understanding What Are Impressions on Instagram and Their Importance

Turn Instagram impressions into growth: clarify what counts, fix dips fast, and optimize posts, Stories, and Reels to lift visibility, feed ROI-ready reporting.

Best Ways to Schedule Facebook Posts for Maximum Engagement

Discover how to supercharge your Facebook scheduling to boost engagement, streamline planning, and drive ROI with these expert tips and strategies.

Social Media for Business: Boost Growth & Engagement

Turn social into revenue: set business-first goals, choose buyer-fit platforms, systemize content, and tie engagement metrics to pipeline growth.

Social Media Management 101: Proven Strategies for Success

Practical social media management framework: align strategy to business goals, streamline planning and approvals, automate publishing, turn reporting into ROI.

YouTube Analytics 2025 Guide

Gain actionable insights from YouTube analytics to supercharge your marketing strategy and boost ROI with data-driven decisions.

Top Instagram Tools to Enhance Your Engagement and Grow Your Audience

Leverage Instagram tools for exponential growth in 2025: elevate engagement, inform strategy, and boost brand health.

How Does TikTok Work? A Great Beginner's Guide for 2025

Unlock the secrets of TikTok algorithm: Drive engagement with content, decode trends, and fuel brand visibility with data-backed strategies.

Essential LinkedIn Ad Sizes: Specs and Best Practices

Build high-performing LinkedIn ads without guesswork: up-to-date specs, image/video sizes, character limits, and tips to avoid rejections and wasted spend.

The Essential Guide to TikTok Creator Rewards Program

Transform your ROI with TikTok Creator Program insights: influencer marketing best practices for boosting engagement and conversions.

Boost Engagement with These Instagram Carousel Tips

Crafting compelling Instagram carousels to drive engagement and conversions—unlock the secrets of maximizing visual storytelling for brand impact.

8 Best Ways to Boost Organic Posts for Maximum Engagement

Turn organic posts into engagement magnets—optimize hooks, timing, and formats to trigger comments, saves, and shares that boost reach without ads.

Unlock the Benefits of LinkedIn Messaging for Pages

Turn LinkedIn Page Messaging into pipeline: faster replies, cleaner routing, and a repeatable playbook that converts profile traffic into qualified conversations.

Build & Grow Your Powerful Social Media Presence

Unlock the power of social media analytics: Drive brand health, align CX strategies, and make informed campaign decisions with actionable insights.

What Are YouTube Shorts? A Complete Guide

Turn YouTube Shorts into pipeline: nail 3‑second hooks, retention‑first edits, scalable repurposing, and analytics that connect views and site traffic to revenue.

The Best Time to Post on YouTube for Maximum Engagement in 2025

Discover the best time to post on YouTube for maximum engagement and growth, backed by data-driven insights from top brands.

How to Make Money on TikTok: 10 Proven Methods to Start Today

A TikTok money-making guide for brands—discover influencer strategies, content trends, and e-commerce opportunities reshaping digital success.

Mastering LinkedIn Live: A Practical Guide

Turn LinkedIn Live into pipeline: pick high-converting formats, nail promotion and run-of-show, and prove ROI with metrics that matter—not vanity views.

50 Incredible Instagram Statistics You Need to Know

Transforming Instagram stats into actionable growth plans—maximize ROI, engagement, and brand health.

Best Times to Post on Instagram in 2024 for Peak Engagement

Unlock the best time to post on Instagram for maximum engagement and growth—stay ahead of trends and skyrocket your reach.

How Much Do Social Media Ads Cost on Instagram, Facebook, Twitter, & LinkedIn?

Transform social media ad costs into revenue insights by analyzing Facebook, Instagram, Twitter, and LinkedIn costs—empower your ROI decisions for 2025.

Top LinkedIn Automation Tools for Effective Lead Generation in 2025

LinkedIn automation done right: scale outreach, scheduling, and reporting without risking bans—get workflows, guardrails, and buyer-safe evaluation criteria.

Mastering Facebook Messenger Marketing: Tips and Effective Strategies

Craft compelling Facebook Messenger marketing to drive engagement, conversions, and brand loyalty—learn from the experts at Brandwatch.

WhatsApp Marketing: Essential Strategies for Business Growth

Crafting compelling WhatsApp marketing strategies: unlock engagement potential, drive conversions, and outperform competitors with actionable insights.

How to Use Meta Business Suite for Brand Management

Streamline Facebook and Instagram with Meta Business Suite—centralize scheduling, inbox, and insights to speed content, collaboration, and reporting.

Maximize Your Impact with the Best Link in Bio Instagram Strategies

Drive actionable CX improvements with Brandwatch's social media insights. Boost brand health, streamline campaigns, and align with customer expectations.

LinkedIn Analytics: Essential to Master for Brands

Transform your LinkedIn analytics into revenue drivers—learn how to tie metrics to business outcomes, driving strategic growth.

Data On the Extent of the Backlash to the Kendall Jenner Pepsi Ad

Elevate your brand's social listening strategy—unlock invaluable insights from the Pepsi ad reaction, fuel brand health, and drive faster campaign decisions.

Fascinating Facts About Emojis For Your Social Strategy

Unleash the power of emojis: driving engagement, decoding brand sentiment, and predicting consumer behavior.

World Cup 2022: Stats, Players, Highlights, and More

Uncovering the unexpected: World Cup social media strategies from Brazil, South Africa, and beyond—dive into data-driven insights that transform brand campaigns.

Ultimate Pinterest Analytics Guide 2025 – Metrics & Tools for Success

Leverage Pinterest Analytics for strategic business growth—optimize content performance, refine targeting, and unlock actionable insights today.

How to Schedule Social Media Posts Effectively

Stop guessing posting times—build a data-led social schedule that lifts reach, keeps consistency, and frees hours with platform-specific timing and automation.

Social Media CRM Platform: What It Is and Why You Need One

Turn chaotic social interactions into revenue with a Social CRM—unify profiles, triage faster, personalize at scale, and prove impact for sales and CX.

How to Increase Organic Reach on Instagram: 11 Great Tips

Boost Instagram reach without ads: engineer posts for saves, shares, and watch time; lean into Reels, carousels, collabs, and smart hashtags to scale visibility.

Social Media Dashboard: Optimize Your Marketing Strategy

Turn chaotic metrics into a high-velocity social media dashboard—unify KPIs, automate reporting, surface risks, and tie engagement to pipeline-ready insights.

Social Media Engagement Rate Benchmark: What is a Good Engagement Rate?

Unlock the secrets of maximizing social media engagement rates—the roadmap to boosting brand visibility, customer loyalty, and revenue growth.

Top 10 Facebook Publishing Tools to Elevate Your Content Strategy

Learn how Facebook Publishing Tools can boost your social strategy with actionable insights on content performance and audience engagement.

Why Do People Unfollow Brands on Social Media? How to Keep Your Followers Engaged

Transform social media engagement into revenue growth by leveraging practical social listening tactics for brand health, CX alignment, and faster campaign decisions.

Top Tips for Enhancing Social Media Accessibility for All Users

Unlock social media accessibility: Improve engagement, comply with regulations, and boost brand perception with actionable insights.

The Best Interview Questions for a Social Media Manager

How to Create a Facebook Business Page: A Quick Guide

How to Create a Facebook Business Page that Boosts Engagement and Sales—Expert tips on maximizing visibility, conversions, and brand loyalty.

Top 10 WhatsApp Marketing Tools for Effective Business Communication

Transform WhatsApp Marketing with Powerful Analytics Tools to Drive Engagement and Conversions

A Practical Guide to Using X for Business

Transform social stats into revenue with vetted sources, sized samples, and metrics tied to business outcomes. Avoid being steered by vanity numbers in your 2025 plans.

Brandwatch | TikTok analytic tips

Turn TikTok from a content gamble into a measurable growth channel—set up analytics, track the right KPIs, and convert video insights into reach and ROI.

57 Fascinating and Incredible YouTube Statistics

Unveiling how YouTube viewership trends impact B2B content strategy—decipher the data to guide your digital marketing decisions effectively.

10 Most Influential Twitter Marketing Campaigns of All Time

Transform social stats into revenue growth by vetting sources, analyzing samples, and linking metrics to business outcomes for impactful 2025 plans.

Master Boolean for Advanced Social Media Monitoring

Social media monitoring insights driving brand health, customer experience alignment, and strategic campaign decisions. Turn data into tangible outcomes.

The Best Time to Post on LinkedIn for Maximum Engagement

Discover the best time to post on LinkedIn for maximum engagement and reach—optimize your content strategy with data-driven insights.

Boost YouTube Strategy with Shorts and Long-Form Video

Transform your YouTube strategy: boost engagement with shorts and long-form videos. Learn actionable tactics from Brandwatch's case study.

Facebook Messenger Bots: How to Set Up a Chatbot in 30 Minutes or Less

Facebook Messenger chatbots for customer engagement: set up, automate FAQs, escalate to humans, capture leads, and measure impact—a Brandwatch guide.

Instagram Stories vs Feed: What Works Best For Businesses?

Stop guessing: match Instagram goals to format. See when Stories beat Feed, which metrics matter, and creative moves that lift taps, replies, and saves.

Why You Should Care About Using Fonts on Instagram

Stop the scroll with on-brand, clear Instagram fonts—choose legible pairs, keep consistency across posts and turn captions and Stories into clearer conversions.

Can You Schedule a Reel on Instagram? Here’s What You Need to Know

Schedule Instagram Reels without the scramble—use step-by-step workflows to plan ahead, hit peak posting windows, and turn consistent publishing into growth.

Mastering LinkedIn Groups: Tips for Effective Creation and Engagement

Enhance LinkedIn strategy: Build market presence, drive engagement, & target leads effectively for B2B success.

Essential Facebook Automation Tools to Boost Your Engagement in 2025

Discover how Facebook automation tools drive engagement, efficiency, and ROI for B2B marketers, providing valuable insights and time-saving features.

Mastering Advertising on Instagram: Strategies for Success in 2025

Turn Instagram ads into revenue: proven formats, audience setups, and creative testing tactics that cut wasted spend and scale conversions without guesswork.

Your In-depth Guide to Social Media Analytics

Uncover the secret to turning social stats into revenue: verify sources, sample sizes, and link metrics to business outcomes for strategic 2025 planning.

Ultimate Guide to the Best Times to Post on Facebook

Win more reach on Facebook without extra spend: Brandwatch’s timing guide surfaces high‑attention posting windows, scheduling tactics, and timezone strategy.

How to Get the Best Instagram Data Coverage with Brandwatch

Transform social media analytics into actionable insights for better marketing decisions—learn from Gumtree’s Brandwatch case study.

Is Deinfluencing a Threat to Brands? What You Need to Know

Deinfluencing risk: Why brands must adapt to emerging threats and maintain credibility in a shifting landscape.

Instagram Stories Features and How Marketers Can Use Them

Exploring the latest Instagram Stories features: Unlocking innovative strategies for brand engagement and conversion.

How to Schedule Instagram Posts: The Best Tools and Tips for Success

Consistency wins on Instagram: schedule posts with native and Meta tools to hit peak audience times, batch content, and reclaim hours for strategy, creative.

Facebook Ad Policy Guidelines: Why Your Ads Aren't Getting Approved

Stop ad spend leaks from Facebook rejections—spot policy triggers, fix copy and landing pages, and fast-track approvals without risking account penalties

Social Media Management Tips: Streamline Your Strategy for Success

Faster growth from smarter social media management—streamline planning, automate scheduling, elevate engagement, and turn reporting into ROI-ready decisions.

The Top 5 Best Facebook Management Tools for Effective Engagement

Discover why an AI-driven personalization strategy outperformed peers in ROI growth and reshaped marketing budgets for 2025.

Mastering LinkedIn Marketing: Essential Tips to Elevate Your Strategy

Turn LinkedIn into a revenue channel with proven post formats, targeting plays, and measurement that raise lead quality and cut wasted spend.

How to Perform a Social Media Competitive Analysis (Tools and Strategy)

Unleash social insights to drive strategic decision-making by harnessing data-driven competitive analysis—fuel growth and outpace competitors.

WhatsApp for Business: Tips and Tricks for Marketing, Analytics, and Customer Service

Unlock the power of WhatsApp Business for marketing success—drive engagement, increase conversions, and deliver exceptional customer service for lasting brand loyalty.

Top 11 Social Media Automation Tools to Boost Your Engagement in 2025

Mastering social media automation tools for accelerated growth: leverage data insights, enhance engagement, and boost ROI with these strategies.

What’s Trending in the Media and Entertainment Industry?

Turn fragmented streaming and fandom chatter into predictable demand: actionable consumer trends in media & entertainment to de-risk bets and time launches.

5 Strategies to boost your social media marketing in 2025

Turn 2025’s top social media trends into pipeline: prioritize bets, de-risk budgets, align execs, and translate platform shifts into testable growth plays.

How to Optimize Your Brand for Social Media Search

Turning social insights into revenue: vet sources, size samples, and tie metrics to business outcomes for strategic planning.

The Most Downvoted Comment in Reddit History

In-depth analysis of the most downvoted comment in Reddit history—uncovering driving factors, implications for brand reputation, and lessons for crisis management.

Essential Social Media Management for Small Business: Top Tools & Tips

Unlock the potential of social media management: streamline processes, boost engagement, and drive ROI with actionable insights.

Instagram captions | Useful writing tips and best examples

Learn how to craft engaging Instagram captions that boost engagement and drive conversions effectively.

How to Post on YouTube: Easy Steps to Share Your Videos

Social listening strategies for boosting campaign performance and brand health implemented through data-driven insights.

How to Manage Multiple Social Media Accounts

Scale social without chaos—streamline multi-account workflows with one calendar, a unified inbox, clear approvals, and templates that protect brand consistency.

The Top Facebook Marketing Tools to Boost Your Business Strategy

Practical guide to leveraging Facebook Marketing Tools for brand growth: boost engagement, personalize campaigns, evaluate performance for data-driven decisions.

Top Ten Most Influential Make-up Artists on Twitter

Turn Twitter influence into brand lift: see which make-up artists command beauty conversations and use the list to plan partnerships and content.

5 Netflix Insights Found Using Reddit Social Panels

Optimization tactics: Reddit trends Netflix binge-watching behaviors. Impactful insights to supercharge your social media strategies for 2025 growth.

18 Social Media Holidays to Celebrate This December

Fill your December content calendar fast: ready-made social media holidays, key dates, and content angles that boost engagement while you focus on year-end goals.

The Best Data Visualization Tools

Transform social listening data into actionable insights with Gumtree’s Brandwatch case study on maximizing brand health, CX alignment, and campaign decision speed.

The Biggest Industry Trends in Education Right Now

Transform education trends into actionable strategies for B2B growth with proven marketing methods and persuasive content optimization.

20 Social Media Holidays to Celebrate This May

Discover the impact of social media holidays on brand health, CX alignment, and faster decision-making.

12 Essential X Tools to Boost Your Engagement and Efficiency

Discover the power of social listening: Gumtree’s case study redefines brand health, CX alignment, and campaign efficiency.

24 Social Media Holidays to Celebrate This January

Discover the strategic advantage of leveraging social media trends in January to elevate engagement, drive conversions, and boost brand visibility.

The Big Fashion Industry Trends for 2023

Turn volatile fashion trends into predictable wins: tap social listening to spot microtrends early, gauge sentiment, and de-risk campaign bets.

Social Media Management Services: More Than Online Presence

Cut workload, tighten governance, and prove ROI—use this guide to scope social media management services, compare SLAs and pricing, and win stakeholder buy-in.

Using WhatsApp for Business: A Beginner's Guide

Unlock the power of WhatsApp Business: leverage data for customer insights, optimize engagement, and boost ROI with targeted messaging.

What Cozy Games Tell Us About Creating an Online Community

Transform your community insights into growth opportunities—empower brand health, drive CX excellence, and make dynamic campaign decisions.

How to Promote Your YouTube Channel Effectively: 10 Tips

Turn YouTube views into subscribers and growth: practical tactics for titles, thumbnails, playlists, end screens, and cross-channel promotion that scale.

Social Media Monitoring: Essential Strategies for Online Success

Uncovering insights from social data for actionable marketing strategies—boost brand ROI, enhance customer experiences, and drive campaign success.

How to Find the Best Facebook Influencers for Your Brand

Uncover actionable insights for your brand with Facebook influencers—boost engagement, enhance reach, and drive conversions effectively.

How to Create a Subreddit

Launch a brand subreddit that actually grows: smart naming, airtight rules, Automoderator setup, content seeding, cross-promotion, and KPIs that prove ROI.

Hospitality Through an Influencer Lens on Instagram

Turn travel influencer trends into bookings: pinpoint creators by intent, optimize formats for trip-planning moments, and track content to revenue-ready outcomes.

Small Businesses on TikTok: Strategies to Grow Your Brand

TikTok can be a small-business growth engine—use a practical playbook to build reach, convert attention, and prove ROI with repeatable, low-lift content.

Twitter Search: Basic, Advanced, and Operators Explained

Turn Twitter search into a revenue-ready research engine: pinpoint intent, surface brand risks, and mine real customer language to shape campaigns that convert.

Social Media Outsourcing: How to Streamline Your Social Strategy

Scale client social without headcount—what to outsource, what to keep, SLAs, briefing, and QA workflows to cut costs while protecting quality and brand voice.

TikTok for Business: Boost Brand Growth and Reach

Creator-first tactics, native ad formats, and clean measurement to turn TikTok attention into pipeline—build repeatable content, scale testing, and prove ROI.

Influencer Marketing Tools for Finding Influencers

Unleash the power of influencer marketing with expert tools and strategies—boost reach, engagement, and conversions today!

The Swift Effect: What Brands Can Learn from Taylor Swift

Turn the Taylor Swift effect into revenue: use real-time social listening to spot demand spikes, align creative fast, and convert cultural buzz into pipeline.

13 Best X Automation Tools to Streamline Your Social Media Strategy

Cut publishing time and boost engagement on X with smart automation—tool criteria, safe workflows, and reporting tips that turn always-on activity into ROI.

The Most-Subscribed YouTubers and Channels

YouTube subscriber leaders mapped for marketers—turn rankings into faster creator selection, smarter sponsorship planning, and credible reach benchmarks.

The Essential Guide to Facebook Insights for Effective Marketing

Uncover actionable insights from Facebook data to drive strategic decisions and amplify ROI.

A Guide to Influencer Marketing in the Fashion Industry

Effective influencer marketing strategies for the fashion industry: Enhance brand awareness, drive engagement, and boost sales with actionable insights from top brands.

Social Media Benchmarking: Why You Need It

Unlock the power of social media benchmarking to drive actionable insights and boost campaign performance with data-backed strategies.

How to Create a Social Media Plan That Boosts Your Business

Turn scattered posting into a revenue-focused social media plan—align stakeholders, set SMART KPIs, map content to the funnel, fix approvals, and prove impact.

How Text Analytics Works for Social Media

Analyzing brand sentiment through social media text analytics—uncover actionable insights to boost customer engagement.

How to Calculate Instagram Engagement Rate: A Step-by-Step Guide

Real Instagram engagement, not vanity rates—get the exact formulas (by reach, impressions, followers, and views), what to include, and how to track consistently.

Top Facebook Advertising Strategy Tips to Boost Your Business Results

Discover the tactics behind Facebook ad strategy that boosted conversion rates by 40% and expanded audience engagement.

Top Social Media Goals to Elevate Your Brand Strategy in 2025

Transform social media goals into revenue—vet sources, size samples, tie metrics to business outcomes. Don't let vanity numbers steer your 2025 plans.

Social Media Manager Skills: Essential for 2024 Success

What is Reddit?

Reddit decoded for marketers: map subreddits to buyer pains, mine authentic threads for insight, follow Reddiquette, and use ads to meet in-market demand.

What to Post on LinkedIn: Strategies for Network Engagement and Brand Growth

Turn LinkedIn into a pipeline channel: proven post formats, prompts, and cadence tips to spark comments, grow reach, and convert attention into qualified demand

5 Reasons Why Brands Love Instagram Stories

Unleash the power of Instagram Stories for exponential brand growth and engagement—become a trendsetting brand and outpace competitors.

Unstoppable Instagram Advertising Campaigns: 5 Tips

Stop wasting budget on guesswork—use 5 proven Instagram ad tactics to sharpen targeting, boost thumb‑stop rates, and turn creatives into lower‑CPAs fast.

Understand & Increase Your Social Media Traffic Effectively

Transform social data into actionable insights: Gumtree's social listening playbook drives brand health, CX alignment, and faster decisions.

12 Social Media Insights for the 2022 Holiday Season

Holiday wins from sharper social listening: spot gifting trends, time promos to conversation peaks, and turn UGC into conversion-ready ads that beat Q4 noise.

5 Social Media Advertising Challenges and How to Overcome Them

Unlock the secrets of overcoming social media advertising challenges to boost ROI in 2025.

Calculating Social Media ROI: The Beginner's Guide

Stop guessing social ROI—apply a step-by-step method to track costs, attribute revenue, and tie metrics to business outcomes your CFO will back.

Understanding Social Media Advertising Cost: A Comprehensive Breakdown

Practical social media advertising insights to boost ROI and cut costs with strategic targeting and campaign optimization.

Maximize Your Social Media ROI: Strategies for Measurement

Uncover practical strategies to boost social media ROI with Brandwatch's latest insights. Learn how data-driven decisions can elevate your brand's performance.

Tips to Increase Social Media Conversions

Transform social media conversions into revenue growth: Data-driven strategies to align metrics with business outcomes and avoid vanity numbers.

Boost Your Business with Effective TikTok Lead Generation Strategies

Turn TikTok attention into pipeline with a practical lead-gen playbook—creative that converts, forms that qualify, and tracking that proves sales impact.

6 Essentials for Crisis Management

Discover the essentials of crisis management planning: proactive strategies, real-time monitoring, and brand reputation protection.

Social Media Crisis Management: Responding to a Social Crisis

Discover the key strategies to handle social media crisis like a pro. Learn from real-life cases, expert insights, and actionable steps to protect your brand reputation.

How to Get More Followers on Pinterest: Effective Tips for Growth

Unlock the Pinterest playbook: Boost followers with unique tactics, track ROI seamlessly, and grow your brand influence exponentially.

Mastering Instagram Stories: Essential Tips for Engagement and Growth

Gain actionable insights from Instagram Stories analytics to boost engagement, optimize content strategy, and drive measurable business outcomes.

18 Social Media Holidays to Celebrate This June

Leverage June's social media holidays to boost engagement—the playbook for creating timely, shareable content that resonates.

Organic vs Paid Social Media: Finding the Right Balance for Success

Discover the secret to organic social media success - strategic investments boosting ROI and engagement.

Essential LinkedIn Video Specs: Your Guide to Perfect Video Content

Discover how LinkedIn video specs optimize engagement and conversions, uncover the ideal video length, format, and tips for driving results.

Top Social Media Metrics to Measure for Effective Marketing Strategies

Uncover hidden revenue: dissect social metrics, align CX strategies, and make data-driven 2025 decisions.

Maximizing Your Facebook Ads ROI in 2025

Information about Facebook Ads ROI and its impact on businesses, covering important metrics and strategies to maximize return on investment.

The Essential Guide on How to Get Verified on Instagram in 2025

Blue check without guesswork: eligibility criteria, profile fixes, and application steps to secure Instagram verification and protect brand credibility.

Facebook Algorithm 2025: How It Works and How to Boost Your Reach

Beat Facebook’s algorithm with conversation-first content: spark comments, maximize video watch time, and turn shrinking reach into pipeline-ready engagement.

Facebook Ad Not Approved? Essential Tips to Fix and Prevent Issues

Fix Meta ad disapprovals fast: decode policy triggers, repair copy and creatives, avoid common pitfalls, and resubmit confidently to protect ROI.

Instagram Ads Best Practices: Maximize Your ROI with Proven Strategies

Discover the latest Instagram ads best practices for optimal engagement and conversion rates.

Engage Your Audience with Effective X Polls: Tips and Strategies

Turn X polls into defensible insights—avoid bias, frame questions that convert, sanity-check samples, and report results without overclaiming.

Influencer Outreach: Your Essential 9-Step Strategy for Success

Uncover the key strategies behind Gumtree's successful Brandwatch case study, driving brand health, CX alignment, and agile campaign decisions.

Effective Facebook Video Ad Strategies to Boost Engagement and Sales

Discover the untapped potential in Facebook video ads—optimize ROI, increase engagement, and drive conversions using these expert best practices.

How to Promote Your Instagram: 10 Effective Tips for Instant Growth

Turn Instagram from busywork into pipeline: algorithm-friendly Reels, saveable carousels, SEO captions, and smart paid boosts that compound reach and leads.

Social CRM: Strategy, Benefits, and Tools in 2025

Transform social stats into revenue streams: vet sources, size samples, and link metrics to business outcomes, ensuring data-driven success.

Mastering Your Influencer Marketing Strategy for Maximum Impact

Turn influencer spend into measurable growth: pick the right creators, protect brand fit, track conversions, and scale partnerships with repeatable workflows.

Mastering TikTok Analytics: Essential Tools for Your Marketing Success

Turn TikTok analytics into growth: pick metrics that matter, spot content patterns, time posts for reach, and connect watch time to revenue—fund what works.

13 Social Media Holidays to Celebrate This July

Turn July’s social media holidays into engagement spikes: plan timely posts, align campaigns to audience moments, and fill your calendar with ROI-ready ideas.

Gen Z trends in food, retail, and travel conversations

Gen Z is reshaping food, travel, and retail—turn social conversation into product, media, and CX decisions that win 2025 wallets, loyalty, and market share.

Mastering Ecommerce Influencer Marketing: Strategies for Success

Turn influencer spend into ecommerce sales: pick the right creators, track conversions with UTM and codes, scale paid amplification, and protect brand safety.

Facebook Cover Photo Size Guide 2024: Best Dimensions

Stop guesswork on Facebook cover photos—get sizing rules, safe‑area guidance, and export tips to prevent awkward crops and keep your brand sharp across devices.

25 Tips to Get More Followers on Instagram Quickly

Revolutionize Instagram growth strategies with real-time insights and strategic targeting—watch engagement and conversions soar.

Mastering Social Media Integration: Essential Strategies for Success

Unveiling Gumtree’s strategic social listening playbook: brand health, CX alignment & fast campaign decisions. Elevate marketing with insights.

Mastering One to One Marketing: Strategies for Effective Engagement

Uncover the secrets behind one-to-one marketing success with data-driven insights and actionable strategies for personalized customer engagement.

The Best Ways to Schedule TikTok Posts Efficiently

Drive predictable reach on TikTok: schedule posts for peak times, streamline approvals, and batch uploads—without losing agility for trend‑driven moments.

Social Media Holiday Calendar 2025

Turn quirky national days and major holidays into engagement spikes with a ready-to-use social media holiday calendar that streamlines planning and scheduling.

Mastering YouTube Creator Studio: A Practical Guide for Creators

Transform your YouTube presence into a powerful business tool. Discover actionable strategies to boost brand health, CX, and campaign decisions.

The Best Subreddit Analytics Tool for Marketers and Content Creators

Uncover actionable insights from subreddit analytics tools that drive strategic decisions and maximize brand impact.

Reddit Trends: The Goldmine for Social Media Marketers in 2025

Turn Reddit’s real-time conversations into quarterly wins—spot emerging topics, de-risk messaging, and fuel pipeline with audience-proof content.

The Power of the Micro Influencer: Strategies for Effective Marketing

Micro-influencers drive trusted engagement and cost-efficient growth—learn how to pick creators, scale campaigns, and track ROI without bloated budgets.

Boost Your Strategy: Effective SEO and Social Media Integration Tips

SEO and social work better together: align keywords with conversations, repurpose winning posts, and turn brand buzz into authority to compound organic growth.

The Best Guide on How to Download Pinterest Videos Effortlessly

Discover how to leverage Pinterest videos for exponential brand growth by maximizing engagement and reach with expert tips.

Mastering How to Stitch on TikTok: A Simple Guide to Get Started

Turn TikTok trends into brand reach with Stitch: clip relevant videos, add your take, and post faster—with built‑in attribution plus creator controls

TikTok Business vs Creator Account: Which One Suits Your Needs Best?

Unlock the secret to TikTok success in 2025 using business accounts to drive revenue growth with precise targeting and authentic content strategies.

Mastering Social Media Comments: Strategies for Engagement and Growth

Comment operations playbook turns chaos into brand equity: triage at scale, defuse crises, and convert replies into insights that fuel CX and revenue.

The Ultimate Guide on How to Write Instagram Captions That Captivate

Crafting Instagram captions that drive engagement and conversions—strategies for audience connection and brand growth.

Mastering Emoji Marketing: Tips for Engaging Your Audience Effectively

Transform emoji-driven marketing into revenue: decode customer sentiment, track trends, and shape campaigns for measurable impact.

Reactive Marketing: Strategies for Real-Time Brand Success

Transform your B2B content with persuasive psychology: boost downloads by turning social stats into revenue and fueling brand health.

8 Biggest Social Media Marketing Challenges in 2025

Discover the psychology that drives social media engagement and how to leverage it for exponential growth.

Pinterest for Business: Top Strategies to Boost Your Brand Visibility

Turn Pinterest’s intent-rich searches into pipeline—optimize Pins, boards, and keywords to earn evergreen traffic, qualified clicks, and trackable conversions.

The Best Guide to YouTube Influencer Marketing in 2025

Unlock the power of YouTube influencer marketing: boost brand engagement, reach new audiences, and maximize ROI.

Social Media Marketing: A Comprehensive Guide

Transform social media stats into revenue: Vet sources, size samples, and tie metrics to business outcomes for 2025 success.

LinkedIn Algorithm: Understanding How It Works in 2025

Unleash the power of the LinkedIn algorithm for B2B brands—boost engagement, influence, and leads with strategic insights.

Top Tips on How to Increase Social Media Engagement

Turn engagement from vanity to revenue: focus on meaningful interactions, fix response gaps, and tie comments, shares, and saves directly to pipeline impact.

Social Selling: A Guide to Increasing Sales on Social Media in 2025

Transform social stats into revenue: vet sources, size samples & tie metrics to business outcomes for smarter 2025 decisions.

What Is a Community Manager? Key Roles and Essential Skills Explained

Discover the art of crafting engaging B2B content—master storytelling, invoke curiosity, and drive conversions with Brandwatch’s insights.

How to Gain More Followers on X: 14 Effective Strategies for Growth

Grow high-quality followers that convert: a playbook for profile optimization, content cadence, social listening, and paid boosts that turn growth into pipeline.

The Essential Reddit Marketing Guide: Strategies for Success

Turn Reddit’s niche communities into a conversion engine—pinpoint high-intent threads, join with credibility, and scale demand with AMA playbooks & native ads.

Mastering Global Social Media Marketing: Proven Strategies for Success

Turn global social into revenue: localize content, scale workflows, and tie listening to pipeline so teams launch faster and prove ROI clearly.

How to Create a Hashtag: Tips for Effective Engagement and Branding

Transform social listening data into actionable insights: Gumtree's Brandwatch case study reveals strategies for brand health, CX alignment, and rapid campaign decisions.

What is Reddit? A Guide for Marketers

Discover how Reddit insights reshape your marketing strategies—uncover trends, engage communities, and harness data-driven decisions.

How to Sell on Pinterest: The Ultimate Guide for Successful Brands

Turn Pinterest browsers into buyers: optimize Pins for search, use Product Tags and Idea Pins, and build shoppable journeys that cut CAC and lift conversions.

Why Reddit Can’t Stop Talking About Vacuum Cleaners (5 Trends Marketers Can Learn From)

Revenue-ready insights from vacuum market trends: time campaigns to seasonality spikes, map feature demand, and align creative to sentiment for higher CTR.

Top 12 Instagram Automation Tools to Boost Your Efficiency and Growth

Turn Instagram from a manual grind into a growth channel: automate publishing, DM triage, and reporting to scale consistency, protect brand voice, prove ROI.

Top 10 Best X Analytics Tools for Your Social Media Strategy

Unleashing social analytics tools for precise data-driven decisions—boost performance, ensure CX alignment, and accelerate campaign results.

Gen Z Are Redefining Drinking – Here’s What Brands Need to Know

Gen Z is reshaping beverage demand—get the signals shaping occasions, formats, and messaging so your 2025 plans align with how they choose, share, and spend.

Top 10 Essential Social Media Marketing Tools for Effective Campaigns

Cut social tool sprawl and unlock ROI—clear guidance to choose publishing, listening, and analytics platforms for 2025 without wasting budget.

The Top 10 Most Popular Emojis and How to Use Them

Analyzing the influence of emojis on social media: insights into engagement metrics, user sentiment, and brand messaging.

Top 10 TikTok Analytics Tools for 2025

Unlock TikTok analytics secrets to skyrocket engagement rates, drive viral campaigns, and outpace competitors.

11 Essential LinkedIn Analytics Tools to Boost Your Marketing Strategy

Unlock the power of LinkedIn analytics tools to enhance brand strategy, optimize content performance, and drive decisive marketing outcomes.

Top Facebook Analytics Tools to Enhance Your Social Media Strategy

Transforming social media data into actionable insights for better marketing decisions—learn how to leverage Facebook analytics tools to drive growth in 2025.

Top 12 Social Media Scheduling Tools for Effective Content Planning

Discover how top social media scheduling tools streamline planning, automate scheduling, and elevate engagement for faster growth and ROI-ready decisions.

Likes, Fans, and Followers: How Much Are They Really Worth?

Turn social media metrics into revenue: Validate sources, analyze samples, and link metrics to business success for 2025 strategies that drive results, not vanity.

The Ultimate Guide to the Best Social Media Management Tools in 2025

Improve Social Media ROI with Advanced Management Tools - Enhance planning, scheduling, engagement, and reporting for impactful outcomes.

YouTube Marketing Guide 2025

This report dives into YouTube marketing strategies to boost audience engagement and uncover actionable insights for B2B growth.

Social Bookmarking Websites: The Marketer’s Guide for 2025

Turn social bookmarking into qualified traffic: pick the right platforms, tag content for intent, and build evergreen backlinks that boost SEO and shares.

Top LinkedIn Scheduling Tools to Streamline Your Posting Strategy

A curated look at top LinkedIn scheduling tools: enhance efficiency, boost engagement, and optimize content distribution.

How to Make a Slideshow on Instagram: Steps for Stunning Posts

Post Instagram slideshows the right way—straightforward steps, tap-by-tap guidance, and prep tips so carousels publish cleanly and fast for your next campaign.

Top 8 Instagram Analytics Tools for Effective Performance Tracking

Choose the right Instagram analytics stack for 2025—compare metrics depth, API limits, and reporting to lift engagement, drive insights, tie content to revenue.

The Best Guide to TikTok Advertising: Tips and Strategies for Success

Unleash TikTok's advertising power for explosive growth, maximize ROI, and drive engagement with cutting-edge strategies.

10 Amazing Social Media Factoids (pt. 2)

Transform social media insights into revenue: validate sources, sample sizes, and link metrics to ROI for data-driven 2025 decisions.

Looking Back: 5 Hot Social Media Trends of 2012

Turn 2012's hottest social trends into 2025 advantage—identify lasting patterns, retire fads, and refocus measurement on the signals that predict growth.

12 Truly Incredible Social Media Statistics!

Turn social media statistics into budget-moving decisions: filter vanity metrics, validate sources, and map channel trends to ROI, pipeline, and 2025 bets.

12 Social Media Analytics Tools for Effective Brand Growth

Transform social media insights into revenue growth by leveraging top analytics tools—see how data-driven decisions can deliver unmatched ROI.

Pinterest analytics tools

Uncover Pinterest Analytics Tools Insight: Drive Growth with Data-Driven Decisions and Recommendations for business

Dealing With Twitter Parody Accounts

Stop parody accounts from hijacking your brand—use a proven response playbook, rapid monitoring tactics, and messaging that defuses confusion before it spreads.

The Holy Trinity of Twitter Bios: 3 Sanctified Tips to Get More Followers

3 Sanctified Tips for Twitter Bios—Grow Followers with Divine Bio Strategies. Discover how to craft engaging bios, build credibility, and boost follower count.

An Interview With The Man Who Invented Tweetups

The man who invented tweetups shares insights on Twitter engagement—invaluable lessons for B2B brands.

How Journalists Can Use Social Data to Create Must-read Content

Transform social data into irresistible content strategies that drive engagement and revenue. Learn how to create must-read content that resonates with audiences.

We analyzed people's dream tweets and this is what we found

Revealing the secrets behind Twitter’s dream analysis and the surprising insights that can reshape your social media strategy.

What Happens When Social Media Sites Go Down?

Turn platform outages into an advantage: anticipate traffic spikes, protect brand safety, and deploy a crisis-ready comms plan when social networks go dark.

Report: Masculinity and Misogyny in the Digital Age

Transform social data into actionable insights combating misogyny and toxic masculinity, boosting brand ethics, and shaping inclusive marketing strategies.

Marketing Mistakes: 5 Common Social Media Fails to Avoid

Prevent viral missteps before they hit—spot high-risk posts, build review guardrails, and turn social blunders into trust-building moments that protect revenue.

The Best Pinterest Marketing Campaigns and Why They Work

Transform social media buzz into tangible sales: Unveil the secret formula to Pinterest marketing success that drives conversions over engagement.

Five Things Marketers Need To Know About Reddit

Turn Reddit’s unfiltered conversations into audience insight, sharper messaging, and faster content ideas—practical tactics marketers can use to improve ROI.

How to Get on the Front Page of Reddit: From Experience

A strategic guide to Reddit front-page success—master community insights, trending topics, and engagement tactics for impactful content exposure.

#ReverseAdvent: How Co-op Used Tech for Good in a Holiday Campaign

Co-op scaled #ReverseAdvent with Brandwatch: track hashtag momentum, mobilize local stores and partners, and prove community impact with board-ready reporting.

We Analyzed 100 Million Images Shared Online. Here are 6 Things we Learned

100M social images reveal the hidden half of brand conversation—visual mentions and context you can turn into sharper tracking and creative wins.

15 Mind-blowing Social Media Factoids (pt.1)

Crafting irresistible B2B content insights to boost your social media strategies—discover mind-blowing facts that impact engagement and brand performance.

Super Bowl LII Ads: Data Reveals Brands That Did Best on Social Media

Unwrap insights from Super Bowl LII ads: Analyze standout creative strategies and audience engagement with real-time data.

Social Media Crisis Management: How to Respond to a Social Crisis

Stop crises from spiraling: detect issues early, activate a clear response plan, align stakeholders, and protect brand trust with a social-first playbook.

Infographic: 139 Incredible Stats and Facts About Instagram

Uncover Instagram's hidden insights for brands—turn data into impactful decisions. Boost engagement and ROI with proven social strategies.

Your Questions Answered: Instagram API Changes

Understanding the impact of Instagram API changes on brand performance—guidance on maintaining social strategy resilience.

Investigating a Year's Worth of Social Data on UFO Sightings

4.5k UFO sightings dissected with social data—see how listening separates signal from noise, contextualizes spikes, and turns viral chatter into decisions.

How Social Media Can Help You Manage Surges in Demand For Your Products

When social demand surges, turn attention into pipeline—prioritize channels, staff high-impact moments, and prove ROI with agile monitoring and playbooks.

Dunkin' Donuts Name Change: The People Revolt

Transform your brand with a name change that revolutionizes consumer perception—Dunkin’ Donuts’ strategic shift signals the power of brand identity reshaping.

5 Amazing and Innovative Twitter Marketing Techniques

5 innovative Twitter marketing techniques that drive replies, boost reach without ad spend bloat, and turn real-time conversations into qualified leads.

The Most Talked About Super Bowl Ads 2019

Transform social media statistics into revenue with strategic analysis and actionable insights. Avoid vanity numbers in your 2025 plans.

Improve Your Influencer Marketing: Five Essential Rules

Transform your influencer marketing with five essential rules for success, from authentic partnerships to measurable outcomes.

Interview: Campus Sonar Founder Liz Gross on Social's Role in Identity, Engagement, and Crisis in Higher Ed

Turn higher ed social chatter into action: Campus Sonar's Liz Gross shows how PR and Comms can operationalize listening to protect reputation and speed decisions.

How to Prepare for Instagram’s Upcoming API Changes

How Instagram's upcoming API changes will shape social media marketing strategies. Avoid disruptions and maximize ROI with these actionable insights.

How Are Death and Risk Perceived on Social Media?

Crafting compelling B2B content that drives downloads with attention-grabbing precision while ensuring credibility and accuracy.

E3 2019 Live Blog: Social Media Reaction in Charts

E3 2019, decoded by live social data: see what dominated conversation, where sentiment shifted, and how to turn event buzz into ROI-ready campaign moves.

How to Build Your Brand’s Digital Ecosystem with Search and Social

Gain strategic advantage in 2025 with data-driven insights on social media trends, audience engagement, and brand health.

Fake News Week: How to Track Fake News Around Your Brand

Stop misinformation before it hits headlines—monitor high-risk sources, set real-time alerts, and equip comms with a rapid, evidence-led response workflow.

Communication Models and What Brands Can Do To Protect Themselves From Fake News

Explore the latest trends and best practices in PR & Comms Strategies. Learn how to enhance brand reputation and engage with your audience effectively.

Pandemic Podcasts: The Perfect Timing of Brené Brown's New Podcast, Unlocking Us

Uncover how COVID-19 podcasts propel brand resilience through actionable insights and strategic storytelling.

Running During Lockdown: How a Solo Activity is Going Social

Unlocking Online & Offline Insights for Better CX & Brand Health - Explore Gumtree’s success with practical social listening strategies.

Covid-19: How Saving Money Became a Talking Point on Social

Optimize Your Marketing Strategy Post-COVID: Use robust data insights post-COVID to redefine your brand narratives and drive enhanced customer engagements.

Back to School: How do Students, Teachers, and Parents Feel?

Turn back-to-school chatter into research you can act on—use Brandwatch social panels to segment parents and students, validate trends, and brief campaigns.

Back to Fun: How Movie Buffs and Foodies Are Feeling About Businesses Reopening

In-depth social panel insights driving brand resonance, customer loyalty, and strategic engagement decisions.

How Crocs Became Cool (Yes, Seriously)

From polarizing to coveted: decode Crocs’ cool comeback with social listening cues, meme-fueled creative, and a repeatable playbook for brand turnarounds.

How Do Brands Survive in the Ever Competitive World of Influencer Marketing?

Influencer budgets work when tied to business impact—choose creators with real fit, protect brand safety, and scale partnerships with data-led briefs.

What's the Internet's Verdict on Self-Driving Cars?

The future of self-driving cars decoded: How the internet's opinions shape the autonomous vehicle landscape.

Covid-19 in APAC: Adapting to New Ways of Celebrating Traditional Festivities

Unlock the power of festive insights in the APAC region to drive strategic marketing decisions and boost brand visibility during key celebrations.

The Fans, the Celebrities, and the Ads: Super Bowl LV in Numbers

Super Bowl LV social data turned into action: spot the spikes that drive attention, rank creative by sentiment, and equip war rooms with ROI-ready benchmarks.

5 Audience Insights We Discovered in Minutes Using Ready to Use Social Panels

Unlock actionable insights from social panels to supercharge audience engagement and drive campaign success.

5 Ways Students Use Social Media When Choosing Universities

Win more student enrollments by aligning social content to the 5 moments that shape university choice—tap peer proof, Q&A, and channel fit to move prospects

How can brands take advantage of the visual web?

Harness the power of visuals to drive engagement and brand resonance—unlock the secrets of compelling social media visuals and outshine competitors.

React: Is Sharing New Year Fitspo on Social Braggy or Motivational?

Turn fitspo from braggy to motivating—use social listening and creator alignment to lift engagement, protect brand safety, and grow a healthier community.

How to Analyze Social Data Using Geofence Queries

Transform social data into business wins with precise social listening strategies. Avoid vanity metrics and steer 2025 plans toward revenue-driving decisions.

The 7 Best Resources for Social Media Marketing

Cut social planning time and boost results: 7 vetted social media marketing resources to sharpen strategy, elevate measurement, and turn activity into ROI.

How to Avoid Common Social Media Pitfalls & Network Backlash

Avoid social media pitfalls: protect your brand reputation, stay relevant, and boost engagement with proven strategies.

How To Increase Your Reach On Pinterest

Context turns social stats into revenue: vet sources, size samples, and tie metrics to business outcomes so your 2025 plans aren't steered by vanity numbers.

The Statistics Behind B2B Social Media Marketing

A deep dive into B2B social media marketing stats: uncover insights, fuel brand health & align CX for better campaign decisions.

E3 2018 Live Blog: Social Media Reaction in Charts

Uncover the predictive insights from React conference 2018 that drive brand innovation and customer engagement.

4K TVs: Social Media Suggests Problems Lie Ahead

Uncover the secrets of 4K TV advertising- Brandwatch study reveals precise targeting tactics, engagement strategies, and ROI-boosting insights.

An Expert’s View on How to Monitor Social Media

Stop drowning in social noise—apply an expert monitoring blueprint to capture the right signals, preempt crises, and tie conversations to pipeline and CX wins.

Bloggers and Social Media Monitoring

Transform social stats into revenue growth: vet sources, size samples, and tie metrics to business outcomes for impactful 2025 strategies.

Using Social Media Monitoring to Predict the Election (again)

Discover how social media monitoring accurately predicted elections again, enabling data-driven strategies for 2025 success.

Brandwatch Named Twitter Certified Product

Uncover how Brandwatch earned the Twitter certification badge, unlocking enhanced social listening capabilities and deeper brand insights.

The Ads, The Celebrities, and The Power of Nostalgia: Super Bowl LVI in Numbers

Super Bowl LVI social data turned into action: pinpoint breakout moments, ad buzz, and sentiment shifts to plan real-time plays that lift SOV, CTR, and ROI.

Brandwatch Acquires Influencer Marketing Platform Paladin

Unlock the secrets of Brandwatch’s acquisition of Paladin and its game-changing impact on social media monitoring, brand management, and marketing strategies.

APAC Credit Cards: How Can You Create Incredible Customer Experiences?

APAC credit card CX decoded: social data surfaces the loudest pain points in onboarding, fees, rewards, and support—prioritize fixes that lift retention and NPS.

The Big Pharmaceutical Industry Trends for 2022

Uncover the overlooked digital trends reimagining the pharmaceutical landscape—prepare for AI disruptions, customer-centric shifts, and sustainability demands.

8 Celebrity Twitter Malfunctions

Turn celebrity Twitter mishaps into a crisis-proof playbook: spot risk early, tighten approvals, and respond fast to protect brand equity and leadership trust.

How Does the Medical Industry Use Social Media?

Healthcare teams turn social into a trusted patient channel—manage compliance, beat misinformation, speed crisis response, and tie engagement to service demand.

How Can You Align Social Media Marketing on a Global Basis?

Global consistency without killing local impact: build governance, shared KPIs, and playbooks so regional teams ship on-brand social at speed—minus rework.

6 Ways to Maximize Your Brand’s LinkedIn Profile

Turn your LinkedIn profile into a revenue-ready asset: optimize headline, visuals, proof, and CTAs to win search, earn trust, and convert high-intent B2B views.

The Big Pharmaceutical Industry Trends for 2021

Turn 2021 pharma turbulence into strategy—social data reveals patient sentiment shifts, treatment discourse, HCP pivots, and trust signals you can act on now.

4 Great Reasons To Use Social Media For Your Business

Turn social into a revenue engine: drive cheaper reach, real-time customer insight, faster support, and competitor signals that sharpen 2025 decisions.

Reaching New Audiences: Brands Get Hairy for Movember

Uncover the secrets behind top partners' engagement with charity initiatives to boost your brand's social impact and customer loyalty.

How are Brands Using NFTs?

From hype to utility: see how brands deploy NFTs for token-gated access, loyalty rewards, and community growth—plus pitfalls, tooling, and what to try next.

How to Generate Leads on TikTok

Transform social insights into lead generators on TikTok—drive engagement, harness trends, and optimize content for unbeatable conversions.

The Beginner’s Guide to TikTok

Unlock the power of TikTok: Learn how to engage audiences, boost brand visibility, and drive conversions through actionable insights on content creation and optimization.

How Does the LinkedIn Algorithm Work?

Crack LinkedIn’s algorithm to grow reach without ad spend—prioritize signals that matter, pick winning formats and timing, turn engagement into pipeline.

7 Brands on TikTok to Inspire Your Social Media Strategy

Real TikTok brand examples translated into ready-to-copy tactics—steal hooks, formats, and cadence ideas to grow reach, engagement, and pipeline impact.

11 Things to Look for in an Influencer Marketing Platform

Discover how Brandwatch unveils key insights in influencer marketing platforms—leveraging data to drive campaign success and ROI. Learn the power of informed decisions.

E-commerce Influencer Marketing: The Definitive Guide

Unlock the power of influencer marketing in eCommerce with proven strategies that drive sales and brand visibility, redefining your digital success.

The Big CPG Industry Trends for 2021

CPG demand reshaped in 2021—turn trend signals into share gain: find growth pockets, adapt retail/DTC mix, and align creative to what buyers now value.

NYFW 2022: How New York Fashion Week Unfolded Online

Turn NYFW 2022 social buzz into decisions: quantify share of voice by show, surface sentiment spikes, and map trend themes marketers can act on now.

Mean Girls Day and How Organizations Can Get Involved With Trends Without Making People Cringe

Turn Mean Girls Day buzz into ROI with Brandwatch React: map conversation peaks, sentiment, and influencers to time campaigns and sharpen creative.

Apple Watch vs. Garmin: Who wins the online conversation?

An in-depth analysis of Apple Watch vs Garmin—revealing which smartwatch wins on fitness tracking precision and health insights.

Is Bigger Always Better? When to Opt for Micro-Influencers

Explore the power of micro-influencers in driving engagement and conversions—discover how strategic partnerships with niche creators can amplify brand impact.

Using Social Media for Internal Communications

How internal communications tools spark better collaboration, align brand narrative across teams, and boost employee engagement. Maximize marketing impact today.

Social Data Showdown: The Kardashian/Jenners on Twitter

Discover the Social Showdown strategy used by Kardashian and Jenner to boost brand influence. Practical insights for marketers on influencer partnerships.

Brandwatch | The Beginner’s Guide to TikTok Advertising

Launch TikTok ads with confidence—step-by-step setup, creative that fits the feed, smart budgeting, and measurement tactics to turn tests into ROI quickly.

Brandwatch Becomes an Official Reddit Partner

Reddit’s unfiltered community insights now flow into Brandwatch—gain compliant coverage to spot trends sooner, de‑risk campaigns, and sharpen messaging.

The Most Popular Ads, Celebrities, and Reactions: Super Bowl LVII in Numbers

Explore the impact of Super Bowl LVII in numbers, revealing massive social media engagement and the game's influence on brand strategies.

5 Ways You Can Leverage Instagram to Sell More Products

Turn Instagram into a revenue channel: set up Shop and product tags, use Reels and UGC to capture intent, and track conversions with UTMs and Insights.

The BRIT Awards 2023: The Moments We Talked About Online

Ashley Madison One Year on Since the Devastating Data Dump

Examining the fallout of the Ashley Madison data leak and how a brand's survival impacts perception and trust in the digital age.

7-Step Guide: Choosing the Right Social Media Monitoring Tool for You

Pick a social media monitoring platform with a 7-step checklist—compare data coverage, sentiment accuracy, integrations, and cost to make confident decisions.

ENG vs ESP: How the Game Went Down on Social

Transforming social media management for faster growth—elevate engagement, streamline planning, automate scheduling, and drive ROI decisions.

The Consumer Outlook on the 2024 Summer Games

Turn the Summer Games buzz into business impact: use social listening to spot demand spikes, protect brand health, and fuel faster creative and media decisions.

Conversation: What Does Engagement Actually Mean?

Uncover the true impact of engagement metrics on brand success—align KPIs, measure sentiment shifts, and drive strategy evolution.

20 Social Media Holidays to Celebrate This October

Fill your October content calendar fast with 20 timely social media holidays that boost engagement, drive relevance, and spark brand-safe campaigns.

Brandwatch Tips: Using Social Listening to Stay on Top of Latest Industry Trends | Brandwatch

Stay ahead of industry shifts with social listening—spot breakout topics early, monitor competitors, and turn trend signals into client-winning strategies.

News: Brandwatch and Twitter Expand Strategic Partnership | Brandwatch

Brandwatch + Twitter deepen partnership for richer social intelligence, better workflows, and enterprise-grade compliance—turn signals into faster decisions.

Introducing the Dashboard Wizard: Making Social Analytics 10 Times Faster

Transform social stats into revenue: vet sources, size samples & tie metrics to business outcomes for actionable 2025 plans.

How to Guarantee Brand Safety for Influencer Campaigns

Protect brand equity in influencer campaigns—vet creators, set guardrails, monitor in real time, and activate crisis playbooks to avoid costly reputation hits.

FTC: If Your Tweet Is Sponsored, You Better Say So

How to protect your brand: FTC guidelines for sponsored social media content. Avoid penalties by proper disclosure. Ensure transparency for influencer relationships.

How a German Banking Giant Made Sense of Social Media at Scale

Inside a German bank’s social playbook: turn unstructured data into compliant insights, faster decisions, and brand impact across marketing, CX, and risk.

Social Media Conversion Strategy: 10 Tips to Increase Social Media Conversions

A strategic guide to boosting social media conversions with actionable tips and insights—optimize your campaigns for better ROI and engagement.

11 Smart Higher Education Social Media Marketing Strategies

Unlock the secrets of successful higher education social media marketing strategies: drive enrollment, boost engagement, and outperform peers.

How to Use Social Media for UX Research and Design

Strategic social media insights that maximize UX, nurture community loyalty, and drive website conversions.

How to Measure Your Facebook Campaign ROI

Uncover the secrets to boosting Facebook campaign ROI beyond vanity numbers with validated metrics and actionable insights.

Dark Social: What It Is, And How You Can Track It

Unveil hidden conversations driving 40% traffic: Empower your marketing strategy with dark social insights. Enhance brand ROI and engagement.

Marketing: 6 Key Social ROI Questions Answered by Top Industry Influencers

Uncover the strategies turning social engagement into revenue gains, aligning customer experience, and making swifter campaign decisions.

What’s The Point of a Social Media Manager?

Prove the ROI of social media management—clarify goals, connect social metrics to revenue, reduce crisis risk, and win budget with a plan execs trust.

How to Become a Social Media Manager: A Quick Guide to Success

Land your first social media manager role faster—master must-have skills, build a standout portfolio, streamline tools, and map a career path that proves ROI.

Covid-19: How Social Media Habits Are Changing

Turning Social Media Habits into Business Outcomes: Strategize your 2025 plans with vetted data sources, actionable insights, and ROI-driven metrics.

Xbox One Reveal Meets Mixed Reaction on Twitter

The Xbox Series X announcement created a mix of hype and skepticism on Twitter. Explore the reactions, sentiment analysis, and key insights into this social media buzz.

How to get started with sponsored posts on social

Unlock social media engagement secrets for B2B success: sponsored Instagram post strategies that drive growth and loyalty.

Life Sciences & Social Intelligence: A Better Match Than First Thought?

Turn social data into competitive edge for pharma and biotech—unlock patient voice, faster signal detection, and compliant insights that de-risk 2025 launch bets.

Holiday Shopping 2023: Black Friday to Cyber Monday Insights

Turn Black Friday/Cyber Monday social data into revenue: isolate buyer intent, peak posting windows, and hooks to drive higher CTRs and conversions.

5 Stellar TikTok Campaigns Worth Knowing

Turn TikTok campaigns into revenue: nail trend-native creative, pair the right creators, and build a measurement stack that boosts watch time and lowers CPA.

5 Essential Social Media Metrics You Should be Measuring Right Now

Transform social media metrics into actionable insights: boost engagement, measure campaign ROI, and elevate brand reputation with strategic data analysis.

The 5 Most Important Social Media Monitoring Graphs

Use the 5 social monitoring graphs that matter—spot spikes early, track sentiment shifts, size competitors, and turn reporting into budget-ready proof.

Can Social Media Predict TV Show Votes? | Brandwatch

Can social buzz forecast TV talent show winners? Learn a framework: filter noise, weight sentiment, and time-window analysis to turn tweets into signals.

How to Prove the ROI of Customer Service in Social Media: Part 1

Tie social customer service to revenue: connect case deflection, retention, and cost-to-serve to ROI, build dashboards, and win budget for your program.

Celebrity Perfumes and Social Media

Social listening reveals how consumers really feel about celebrity perfumes—sentiment drivers, intent signals, peaks, and risk flags marketers can act on.

One Direction Fans Dominate Online Red Nose Day Conversation

Fandoms can skew charity campaign metrics—One Direction fans dominated Red Nose Day chatter. Learn how to segment, debias, and surface true brand signals.

How to find leads using social media monitoring tool Brandwatch

Six-step guide to turning social listening in Brandwatch into qualified pipeline—spot buying signals, qualify prospects, and streamline handoff to sales.

Using Social Media Monitoring to Identify Influencers

Turn social monitoring into an influencer engine—spot real authority, vet audiences, and prove ROI with data-backed picks that drive reach and conversions.

Measuring Social Media ROI with Intent to Purchase

Turn social intent into revenue: capture purchase-ready conversations, route hot accounts to Sales, and attribute pipeline so listening finally proves ROI.

British Red Cross Adapts Social Strategy for Campaign Success

Uncover the British Red Cross's strategic social campaign pivots, driving community engagement and boosting campaign success.

Frosty’s, Finales & Social: Wendy’s Serves Up #HIMYM Tweets

Turn TV finales into brand equity: Wendy’s HIMYM tweets rode real‑time conversation—takeaways for listening, fast approvals, and on‑brand wit.

Wearable tech - social media data graphic

Cut through wearable-tech hype—spot real demand drivers, audience signals, and product risks so your roadmap backs winners, not fads, and budgets land ROI.

Now Offering Historical Twitter Data Back to 2006

Uncover Twitter trends since 2006 and harness historical data insights to supercharge your brand strategy for unprecedented growth.

The Best Community Managers Have These 5 Traits

Discover the top traits that drive community managers' success. Learn how to optimize your approach and excel in nurturing online communities.

Dealing With Negativity on Social Media

Turn social negativity into brand trust: set clear triage rules, equip teams with pre‑approved replies, and measure sentiment shifts to protect reputation fast.

The BRIT Awards: Successfully Orchestrating a Social Media Campaign

BRIT Awards campaign playbook: orchestrate live-event social with real-time coordination, fan engagement, and reporting to turn moments into measurable impact.

How to Get Verified on YouTube: Step-by-Step Guide

Earn the YouTube verification badge to boost brand trust and stop impersonators—eligibility checklist, application steps, and pitfalls to avoid for approval.

How to Build Your Own TikTok Marketing Strategy | Brandwatch

Win attention on TikTok with a step-by-step strategy: audience insight, content pillars, creator collabs, and analytics that turn views into pipeline.

Thousands React to Mario’s Nipples in Super Mario Odyssey Promotion

Explore the influence of Mario's nipples on consumer engagement—are unexpected trends redefining brand identity? Uncover new insights.

Social Insights on Television Networks

Explore deep social media insights on television networks to uncover trends, sentiment, and competition. Gain strategic intelligence for your industry decisions.

Social Media for Restaurants: How Wendy's Used Social to Increase Stock Price by 41%

41% stock surge from social—how Wendy’s turned millennial insights, real-time engagement, and data-backed decisions into outcomes the C-suite can fund.

Women’s World Cup 2023: How The Tournament Fared Online

Turn Women’s World Cup 2023 buzz into brand impact: analyze conversation peaks, fan sentiment, and sponsor visibility to sharpen media timing and creative.

Black Friday: The Story on Social

Turn Black Friday volatility into revenue: Brandwatch distills consumer signals to time offers, sharpen messaging, align teams, and capture peak intent faster.

10 Essential Facebook Tools for Effective Marketing Strategies

Turn Facebook into a predictable growth channel: practical tools to streamline scheduling, boost engagement, and tie reporting to ROI—scale output not workload.

The Oscars 2024: How Social Media Reacted to the Event

Turn Oscars 2024 social buzz into business outcomes—pinpoint breakout moments, audience sentiment, and creator lift to time posts, reduce risk, and prove ROI.

13 Essential LinkedIn Marketing Tools to Boost Your Business Success

High-intent leads from LinkedIn, minus the guesswork: the right tools to pinpoint buyers, scale content, automate outreach, and turn reporting into revenue.

Mastering Social Media Management for Health Brands: A Practical Guide

Uncover how smart social data analysis boosts healthcare brands' reputation and patient care.

The 20 Most Liked Posts on Instagram

Turn Instagram’s most‑liked posts into playbooks—decode formats, timing, and captions to lift engagement, focus bets, and brief creatives with data.

Mastering the Instagram Algorithm: Essential Tips for 2025 Success

Boost Instagram reach without paid: Brandwatch breaks down ranking signals, format tactics, and tests so SMMs turn saves and watch time into algorithm wins.

The Best Guide on How to Post on Instagram from PC Effortlessly

Post to Instagram from your PC without hacks—streamline workflows, schedule ahead, and manage assets from desktop to keep brand visuals consistent and on time.

The 20 Most Viewed YouTube Videos

As a B2B content marketer, learn how YouTube videos drive brand visibility, engagement, and conversions with actionable insights from top-viewed content.

The 20 Most Followed Accounts on X (Formerly Twitter)

Current ranking of the most-followed X accounts—use it to vet influencer reach, benchmark brand performance, and spot audience shifts for smarter media plans.

What is a Good Engagement Rate on TikTok?

Stop guessing TikTok performance—lock a consistent engagement-rate formula, set fair benchmarks, and turn audience signals into actions that grow reach and ROI.

15 Best Tips on How to Get More Followers on TikTok Today

Engage TikTok followers organically with proven strategies from top brands. Boost your presence, drive conversions, and stand out in the crowded TikTok landscape.

Dark Posts on Social Media: What They Are & How to Use Them

Turn dark posts into precision growth: target micro-segments, A/B test creative without feed clutter, and tighten attribution so paid social actually drives pipeline.

How to Repost on Instagram: Guide for Sharing Insta Content

Stop guessing on Instagram reposts—permission-first tactics, crediting rules, and format tips that protect your brand while turning UGC into measurable growth.

The Complete Guide to Facebook Verification

Get the Facebook blue check faster—eligibility steps, pitfalls to avoid, and profile fixes that raise approval odds for brands, creators, and public figures.

Turn On YouTube Comments: Simple Guide

Discover how YouTube comments influence marketing decisions. Identify sentiment trends, measure engagement impact, and boost brand perception.

Ranking: Top 10 Medical Influencers on Instagram

Explore how top medical influencers are reshaping healthcare narratives and driving patient engagement—unlock the secrets to leveraging their impact.

The History of Facebook: From BASIC to global giant

From dorm-room launch to ad powerhouse—use Facebook’s evolution to decode algorithm shifts, protect reach and ROAS, and make confident 2025 budget calls.

Ranking: The Top Food Influencers on Instagram and YouTube

Top food influencers ranked by audience fit and engagement. Build a high-converting shortlist faster, reduce brand risk, and boost ROI from creator spend.

A 2025 Guide to Instagram Marketing Strategies

Unlock Instagram marketing success with data-driven strategies for engagement, growth, and ROI. Learn how leading brands drive results through social insights.

Choosing a Best X Handle: Tips for a Great Username

Protect brand equity on X: a practical playbook for choosing, securing, and rolling out a handle change without lost traffic, impersonation, or CX gaps.

The Complete Social Listening Guide – Definitions, Benefits, and Actionable Tips

Turn unfiltered customer conversations into revenue decisions—build a social listening program to track health, flag risk, feed product, and speed campaigns

The Essential Guide to the X Algorithm: Understanding Its Impact

Discover how algorithms are reshaping businesses. Uncover the secrets behind data-driven strategies driving market dominance.

How to Create a YouTube Channel: A Guide for Beginners

Create a high-converting YouTube channel: step-by-step setup, brand design, SEO-ready videos, and analytics basics that accelerate reach and subscriber growth.

The 20 Most-Retweeted Tweets of All Time

Turn the most-retweeted tweets into a repeatable playbook—steal the hooks, formats, and CTAs that trigger shares and lift engagement without extra ad spend.

10 Mind-Blowing BTS Facts and Statistics

Turn BTS facts and statistics into growth: pinpoint peaks, platform hotspots and content triggers to time launches, partnerships, and social spend that convert.

Forrester Social Suites Wave: Brandwatch Gets Highest Possible Score for Social Listening

Transform social listening insights into actionable strategies—align CX, boost brand health, and make prompt campaign decisions.

Brandwatch Recognized as a Strong Performer in the Forrester Wave for Social Suites

Learn how Brandwatch excels in Forrester Wave Social Suites evaluation, setting new standards in social intelligence and performance analytics for brands.

Forrester Social Suites Wave: Brandwatch Gets Highest Possible Score for Privacy and Security

Paste the article’s key points or full text so I can craft CTR-optimized copy—privacy-safe, credible, and conversion-ready—without inventing data or claims.

Brandwatch Named As a Leader in The 2020 Forrester Wave for Social Listening Platforms

Brandwatch's leadership in social listening redefined: uncover actionable insights, enhance CX, and drive campaign success.

Super Bowl 2025: Top Moments, Brands, and Celebrities

Turning Super Bowl LIX social buzz into actionable marketing strategies—leveraging real-time insights for higher engagement and campaign success.

The Complete Guide to Social Media Lead Generation

Turn social into a pipeline engine: map channels to intent, capture high-quality leads, and prove ROI with tactics that cut CPL while scaling.

The Rise of Onyx Storm: How BookTok is Breaking Records

Turning BookTok trends into bestseller moves: Analyzing Onyx Storm’s record-breaking strategies in book marketing.

19 Social Media Holidays to Celebrate This February

Turn February into engagement wins: one curated list of social media holidays and key observances to plan timely posts, fill content gaps, and drive action.

November Social Media Holidays: Inspiration Marketers

Crafting compelling and strategic B2B content to maximize business growth and engagement in the digital landscape.

Facebook Ad Costs Explained: CPM, CPC, CPA, and More

Understanding Facebook Ad Costs: Deciphering CPM, CPC, CPA, and More for Smarter Campaign Budgeting.

Cross-Industry Social Benchmarks Every Marketer Should Know

Turning social media industry benchmarks into actionable growth strategies—uncover key metrics, optimize ad spend, and boost engagement for 2025 success.

How to Effectively Post to All Social Media at Once

Post once, publish everywhere without looking copy‑pasted—optimize captions, timing, and formats per network to scale reach, save time, protect brand voice.

Best Times to Post on X for Engagement in 2025

Discover the best time to post on social media for maximum engagement and reach. Unlock data-backed insights on optimal posting times to drive results in 2025.

The 20 Most-Liked Videos on YouTube

Unlock the power of viral videos: dissect the psychology behind YouTube's most liked videos to drive engagement, conversions, and brand loyalty.

How to Schedule a Post on X: The Ultimate Guide

Consistent reach without late-night posting—master X post scheduling to hit peak times, automate campaigns, prevent errors, and keep approvals tight.

How to Create a YouTube Playlist: A Simple Guide

Turn scattered videos into bingeable journeys: build YouTube playlists that lift watch time, improve session depth, and nudge viewers to conversion.

Instagram Analytics Explained: 5 Metrics You Need to Understand

Turn Instagram analytics into growth: isolate the KPIs that matter, cut vanity noise, and turn content insights into higher reach, saves, clicks, and conversions.

25 Social Media Holidays to Celebrate This March

Turn March’s social media holidays into engagement spikes—plan timely posts, align campaigns to cultural moments, and keep your content calendar full, relevant.

How to Run Successful LinkedIn Ads in 2024 | Expert Tips

Higher-quality pipeline from LinkedIn ads: pinpoint ICP, creative tests, attribution you can trust, and scale via Lead Gen Forms, retargeting, smart bidding.

Top 15 WhatsApp Tools to Enhance Communication and Productivity

Turn WhatsApp into a revenue channel—pick tools that automate journeys, sync with your CRM, ensure compliance, and turn one-to-one chats into measurable sales.

The Practical Emoji Guide for Social Media Marketers

Turn emojis into ROI: decode intent and sentiment, prevent brand slip‑ups across regions, and arm your team with a practical playbook for higher‑impact social.

How to Deliver Exceptional Customer Care on Social

Explore how social listening drives brand health and faster decisions with Gumtree’s Brandwatch case study.

Understanding your audience to inform your CSR approach

Discover how Brandwatch's CSR guide helps businesses drive social impact, make data-driven decisions, and boost branding strategies effectively.

PR guide: 5 steps to aligning your goals to business objectives

Harness the power of social listening to fuel brand health, CX alignment, and data-driven campaign decisions.

Five Ways Private Equity Firms Can Leverage Social Listening

Master social listening for B2B due diligence: Uncover insights for strategic decisions, risk mitigation & competitive advantage.

The Essential LinkedIn Guide for Marketers

Discover how to leverage LinkedIn for B2B marketing success with actionable strategies and data-driven insights.

The Advanced Social Media Marketer’s Playbook

Maximize social media impact: unlock advanced strategies for brand health, CX alignment, and rapid campaign decisions.

A Marketer’s Guide to Mastering TikTok

Turn TikTok from trends into revenue: map audience intent, craft creator-led hooks, optimize ads, and prove ROI with KPIs that tie views to pipeline.

The Ultimate Social Media Audit Checklist | Brandwatch

The Complete Guide to Reddit Data

Learn how Brandwatch used Reddit data to fuel brand health, CX alignment, and faster campaign decisions.

The All-In-One Guide to Influencer Marketing

Turn influencer marketing into measurable growth: a practical guide to strategy, creator vetting, airtight briefs, compliance, and ROI you can prove.

A Marketer’s Guide to Mastering Video on LinkedIn

Turn LinkedIn video into pipeline: proven tactics for thumb-stopping hooks, native formats, and ROI-focused reporting that lift engagement and qualified demand.

The Social Media Management Maturity Model

Pinpoint your social maturity, close capability gaps, and build a 90‑day roadmap to scale workflows, governance, and ROI—so budgets and teams grow with proof.

The Power of Peer-to-Peer Recommendations on Reddit

More qualified insights from Reddit—use recommendations to map buyer intent, surface niche communities, and turn real conversations into campaign-ready messages.

Selecting a Social Media Management (SMM) Tool

The Essential Instagram Marketing Guide

Transform Instagram data into revenue-generating insights—vet sources, sample sizes, and tie metrics to business outcomes for 2025 success.

How to Use Reddit for Product & Consumer Research

Reddit research strategies boosting product insights—uncover consumer trends, validate concepts, and fine-tune messaging for ROI-driven growth.

How to use Google Business Profile to engage and attract new customers

A powerful guide to leveraging Google Business Profile for customer engagement and attraction—boost your local presence, drive foot traffic, and win over new customers.

The No-Sweat Guide to Social Content Marketing

Turn social data into revenue-ready content: prioritize demand-led topics, streamline production, and tie engagement to pipeline for faster, defensible growth.

The Influencer Discovery Guide

Unlock the power of influencer discovery for unprecedented engagement and brand growth. Learn how top brands leverage data-driven insights to dominate social spaces.

Using Social Data to Improve ROI

Transform social data into revenue growth using vetted sources, sample sizing, and tying metrics to business outcomes for informed decision-making.

Social Listening in Practice: Product Development

Unlock the keys to overcoming roadblocks in product development with expert strategies from Brandwatch.

Reach Your Niche: Redefining Your Influencer Strategy

Influencer marketing strategy: Find the perfect micro-influencer fit, engage authentically, and amplify your brand like never before.

Maturing from social listening to digital consumer intelligence

Harness the power of digital conversations—accelerate decision-making and fuel brand health with social listening insights. Drive customer-centric strategies.

Campaign Analysis

Turn campaigns into measurable growth: apply Brandwatch social listening to quantify impact, optimize creative and channels, and report ROI stakeholders trust.

A Guide to Instagram Data

Harness the power of Instagram data to drive actionable insights, optimize campaigns, and boost customer engagement.

Social + NPS: How to Move Towards a Holistic View of Customer Advocacy | Brandwatch

Turn real-time social conversations into a reliable NPS signal—spot detractor risk, prioritize fixes, and prove CX impact with always-on brand health tracking.

Using Social Media Analytics to Amplify the Voice of the Customer

Harness customer insights to amplify impact, boost brand perception, and craft winning strategies that prioritize customer-centricity.

Business Insights from Social Media Data

Unlock actionable insights from social data to boost brand health, align CX, and accelerate campaign decisions.

Consumer Insights: Social Data Guide

Gain actionable insights from Gumtree’s Brandwatch case study on social listening strategies that fuel brand health, CX alignment, and faster campaign decisions.

Social Media Analytics Throughout the Enterprise

Curate practical social listening playbooks for brand health, CX alignment & faster campaign decisions. Learn from Gumtree’s Brandwatch case study.

How Do People Talk About Credit Cards on Social? | Brandwatch

Uncover New Insights: Decode credit card chatter to refine target audiences, tailor campaigns, and outperform competitors.

How to Identify Your Perfect Influencer with Artificial Intelligence

Unlock the power of AI to identify influencers with insights driving marketing outcomes. Drive visibility, engagement, and revenue growth.

Turning Social Media Data into Competitive Intelligence

Leverage competitive intelligence for social analytics success—uncover insights driving differentiation, engagement, and growth.

Measuring Campaign ROI Using Social Media Analytics

Discover the secrets to boosting campaign ROI: actionable tactics, real-world examples, and strategic insights to drive revenue growth.

Social Listening in Practice: Benchmarking CX

Uncover the benchmarking secrets to boost CX success, elevate brand reputation, and drive strategic decisions based on data-driven insights.

Social Listening in Practice: Influencer Marketing

Prove influencer ROI, not hype—Brandwatch's guide maps data-led creator selection, brand-safe workflows, and metrics that turn campaigns into pipeline.

Social Listening in Practice: Market Research

A compelling guide to mastering market research: uncover insights, align strategies, and drive growth with actionable data-driven decisions.

Crisis Management

Transform social data into revenue insights, vet sources, and align metrics with business outcomes for strategic planning.

Social Listening in Practice: Campaign Measurement

Transform your campaign measurement: blend data, KPIs, and insights for strategic decisions. Drive growth with reliable metrics and clear outcomes.

Social Listening in Practice: Community Management

Turn community chaos into loyalty wins: apply social listening to triage issues, surface insights, and power faster, human responses that protect brand health.

Thoughts on Social: The Hidden Value of a Social Strategy

Turn social into a revenue engine—uncover hidden signals, quantify impact beyond vanity metrics, and build a strategy that accelerates pipeline and retention.

Thoughts on Social: Crafting a Brand Identity

Unlock the secrets of Gumtree’s Brandwatch case study—powerful social listening strategies driving brand health, CX alignment, and rapid campaign decisions.

Ideas from the Experts: Social Consumer Market Insights

Uncover social insights driving strategic decisions in 2025, avoiding data traps with actionable analytics from Brandwatch's expert guide.

The Case for Social Consumer Insights | Brandwatch

Uncover actionable insights from Brandwatch's consumer data—inform CX strategies, enhance brand reputation, and boost campaign performance.

Social Consumer Insights Q&A

Turn consumer and market insights into revenue influence: a Forrester Q&A reveals how CMI leaders speed decisions, align stakeholders, and prove impact into 2025.

4 Lessons in Hashtag Marketing

Unlock the power of hashtags in marketing—lessons from Brandwatch's case study on boosting engagement and reach.

How Social Media is Changing Customer Profiling

Personas go stale fast—translate real-time social signals into dynamic, privacy-safe profiles that de-bias research, predict demand, and drive conversion.

Twitter Data Reveals The Most Haunted States in America

Seasonal buzz turned into engagement: a data-led look at America’s most haunted states to spark geo-targeted Halloween content, PR hooks, and shareable posts.

Brandwatch Tutorial – Session 1: Social Media Monitoring 101

Convert noisy mentions into decisions: set up queries, filter sentiment, detect trends, and publish real-time dashboards with Brandwatch Social Monitoring 101.

The Complete Guide to Insightful Social Media Research - Brandwatch

Stay ahead in social media research with Brandwatch insights—power brand health, align CX strategies, and make faster decisions.

Data Reveals Grammys 2017 Highlights on Social Media

Turn cultural spikes into marketing playbooks: Brandwatch’s Grammys 2017 social highlights reveal real-time patterns and sentiment shifts marketers can act on.

Ask an Expert: 8 Tips for Building Brand Loyalty - Brandwatch

Turn first-time buyers into lifelong customers with 8 loyalty plays—from lifecycle personalization to feedback loops, advocacy, and trust-first CX.

The 6 Best Holiday Marketing Campaigns and Why They Work

Turn holiday buzz into pipeline: learn repeatable plays from top seasonal campaigns—standout creative, timing, UGC, and measurement that ties to revenue.

The 10 Best April Fools Pranks of 2019

April Fools that move metrics: 2019’s best brand pranks reveal a playbook—plausible product hooks, risk checks, and omnichannel launches turn buzz into lift.

Research, Digitally: Real Examples of Social Media Ethnography

Turn social conversations into ethnographic insight that reveals motivations, language, unmet needs—so research teams de-risk decisions faster.

How to Create The Best Social Media Reports

Turn scattered social metrics into stories that secure budget: structure reports, map KPIs to revenue goals, and deliver insights stakeholders act on.

The Top Moments of the Oscars 2017 on Social Media

Turn Oscars 2017 social buzz into research wins - map real-time spikes, sentiment swings, and influencer moments to brand impact you can brief to the C-suite.

How to Use Social Media for New Product Development Research

Cut launch risk with proven new product research: validate demand, refine features, pressure-test pricing, and build a data-backed go-to-market.

How to Increase Customer Loyalty Using Market Insights from Social

Turn market insights into loyalty gains: pinpoint churn drivers, align CX with sentiment, and prove retention ROI with faster, data-backed decisions.

How to Choose a Social Media Analytics Tool

Unlock the power of social media analytics: enhance brand health, align CX, and make smarter campaign decisions.

The Internet Reacts to Game of Thrones Season 7, Episode 5: Eastwatch

Turn Game of Thrones buzz into social performance: Brandwatch React S7E5 reveals conversation drivers you can turn into timing, creative, and reporting wins.

The Internet Reacts to Game of Thrones Season 7, Episode 4

Pop-culture buzz into campaign advantage: Brandwatch’s Game of Thrones S7E4 breakdown maps moment spikes, character chatter, and sentiment to guide timing.

Social Media Metrics: How to Measure Success

Turn social reports into revenue signals: pick metrics that map to goals, ditch vanity numbers, and build a framework that links engagement to pipeline and ROI.

The Internet Reacts to Game of Thrones Season 7, Episode 3

Uncover key social data insights driving ROI growth: from audience sentiment tracking to competitive analysis, transform brand strategies in 2025.

How to Use Social Data for Real-Time Brand Tracking - Brandwatch

A deep dive into real-time brand tracking: uncover insights, anticipate trends, and boost brand health.

Social Presence Showdown: FedEx vs UPS - Brandwatch

FedEx vs UPS on social: benchmark share of voice, sentiment, and service themes to fuel messaging, faster crisis response, and win peak shipping moments.

Game of Thrones Season 7 Data: The Full Social Round-up

Analyzing Game of Thrones Season 7 reactions: Discover the engaging data insights driving fan interactions and emotions.

How to Get More Followers: 30 Tips from the Experts

Grow high-quality followers fast—tighten profile basics, tune posting cadence, repurpose top content, and use audience data to scale reach, trust, and ROI.

How to Increase Social Media Engagement in 8 Simple Steps

Lift engagement fast with tactics that spark comments, shares, and saves—optimize timing, creative, and community replies to turn passive scrollers into fans.

Track Coverage for Your Organization Using Social Listening

PR teams turn mentions into measurable coverage with Brandwatch—capture news hits, segment by topic, and report reach, sentiment, and impact in real time.

The Best Instagram Campaigns and Why They Work - Brandwatch

Unleash the hidden strategies of Instagram’s top campaigns for amplified engagement and brand resonance.

Beware of the Trolls: The Art of Troll Management

Stop trolls from hijacking your brand—deploy a triage, response, and escalation playbook that de‑escalates fast, protects reputation, and shields your team.

Have You Got What it Takes to be a Compelling Community Manager?

Great community managers turn noisy timelines into business impact—master prioritization, brand voice, rapid triage, and reporting that proves social's value.

9 Social Media Best Practices for Brands

9 practical plays to build a social brand—codify voice, align content to goals, elevate listening, de-risk crises, and tie engagement to revenue metrics.

99 Amazing Social Media Statistics and Facts

Context turns social stats into revenue: vet sources, size samples, and tie metrics to business outcomes so your 2025 plans aren't steered by vanity numbers.

Brand Equity: Why Social Media is your Best Asset

Make social media your strongest brand equity engine—practical ways to measure sentiment, amplify advocacy, and protect reputation for compounding growth.

Tracking Ghost Sightings Using Social Intelligence

Uncover the psychology behind ghost sightings and reactions—brand survival strategies laid bare.

Video: Ogilvy Using Social Data with Vizia to Curate and Create

Transform your content into irresistible copy that drives downloads—learn from how Ogilvy and Vizia create, curate, and captivate for maximum impact.

How to Track Your Owned vs. Earned Media with #brandwatchtips

Top 30 Free Social Media Tools to Cover Every Need

30 free social media tools mapped to planning, publishing, listening, analytics, and reporting—cut stack costs, ship faster, and prove ROI without new spend.

Campaign Tracking Tips and Tricks: Brandwatch Consumer Research

Uncover the secrets of effective campaign tracking for insightful decision-making and robust ROI in 2025.

Marketing: Discover Your Most Useful Advocates With The Influencer Dashboard

Turn existing fans into a trusted growth channel—Brandwatch’s Influencer Dashboard pinpoints real advocates by impact, filters noise, and ties activity to ROI.

Social Media Advertising 2025 Guide - Costs, Tips & Platforms

Turn social media ad spend into pipeline: align objectives, target effectively, optimize creatives, and measure what matters so campaigns scale with confidence.

Kaiser Permanente vs. Blue Cross Blue Shield

Head-to-head social analysis of Kaiser Permanente vs. Blue Cross Blue Shield reveals where share of voice, sentiment, and service gaps shape brand trust.

The Best Twitter Campaigns and Why They Work - Brandwatch

Turn standout Twitter (X) campaigns into a repeatable playbook—timing, creative, and community tactics that boost engagement and CTR sans diluting brand voice.

Internet of Place: Creating Clever Campaigns Using Location Data

Location intelligence turns context into conversion—use the ‘Internet of Place’ to target moments, tailor creative, and power privacy-first, high-ROI campaigns.

Bringing Social Data Closer to Corporate Planning and Marketing Strategy

Turn social data into corporate planning advantage: anticipate demand shifts, flag emerging risks, map competitor moves, and feed board-ready decisions.

Get Alerted to Issues You Care About with New Signals Filtering

Sharper alerts, less noise: Brandwatch Signals filtering pinpoints brand-critical issues, cuts alert fatigue, and accelerates crisis response across teams.

60 Incredible and Interesting Twitter Stats and Statistics

Twitter (X) stats that actually guide decisions—usage trends, engagement baselines, and ad insights you can plug into 2025 plans to defend spend and win ROI.

Marketing: How to Optimize Your Paid, Owned and Earned Channels

Unlock the power of integrated brand monitoring for more impactful marketing strategies, data-driven decisions, and competitive edge in 2025.

The 20 Most Followed Accounts on TikTok

Who owns TikTok attention right now? Get a follower leaderboard to benchmark creators, spot rising niches, and plan influencer partnerships.

10 Tips for Kickstarting Employee Advocacy on Social Media

Employee advocacy is your growth engine: equip staff to share credible content, expand reach, and accelerate trust—frameworks to launch, govern, and scale.

Brandwatch and KickItOut Expose Online Football Abuse

Actionable social data unmasks online football abuse—Brandwatch and Kick It Out help comms teams act faster, manage crises, and protect reputation.

Crisis Management Tools for Managing your Brand Reputation

How to Use Alerts for Crisis Management

Harness Social Media Listening to Navigate Crisis Communications - Turn Real-time Insights into Strategic Decisions

Why Should Celebrities Be Using Social Listening?

Discover how social listening transformed Gumtree’s brand health and campaign decisions, fueling faster growth and customer experience alignment.

Ask an Expert: Generate Actionable Marketing Intelligence with Social Data

Turn raw social data into board-ready marketing intelligence: validate samples, segment audiences, and connect sentiment to revenue to prioritize growth bets.

The Benefits of a YouTube Brand Account for Your Business Growth

Discover the impact of YouTube's Brand account on brand promotions, engagement metrics, and audience insights with actionable strategies for social success.

Marketing: Understanding Brand Perception Using Social Listening

By understanding brand perception through social listening, you can align CX, improve brand health, and make faster campaign decisions.

What is Influencer Marketing? Frequently Asked Questions

Turn creator partnerships into measurable growth: answers on picking influencers, pricing, contracts, disclosure, and ROI so every campaign earns its keep.

Your Business Needs Social Listening: Here’s Why

Unlocking Business Growth through Strategic Social Listening—Empowering Brands with Real-time Insights and Unparalleled Customer Engagement.